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Below is an in-depth analysis and side-by-side comparison of Snappy Tomato Pizza vs Deli Delicious including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $115,500 - $256,000 | $122,250 - $467,850 |
Franchise Fee | $14,000 | $25,000 - $30,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | 2.5% | 2% |
Year Founded | 1978 | 1996 |
Year Franchised | 1981 | 2008 |
Term Of Agreement | 15 years | - |
Term Of Agreement | 15 years | - |
Renewal Fee | $2.5K | - |
Business Experience Requirements |
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Experience | - | No experience is required. Deli Delicious will provide all the training you need to successfully operate your own business. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/Yes |
Start-up Costs | No/No | -/Yes |
Equipment | No/No | -/Yes |
Inventory | No/No | -/Yes |
Receivables | No/No | -/Yes |
Payroll | No/No | -/Yes |
Training & Support |
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Training | Additional training available as needed | 14 days of classroom and hands-on training. On-The-Job Training: 182 hours Classroom Training: 35 hours |
Support | Newsletter, Meetings, Grand opening, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Ongoing assistance and guidance with policies, customer service, marketing, new menu recipes, advertising, and operational issues. You are never in business by yourself with Deli Delicious. Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations |
Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
International franchisees required to buy multiple units/master licenses Number of employees needed to run franchised unit: 20 Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators) | About 60 percent of the franchisees are owner-operators. About 40 percent are investors. Number of Employees Required to Run: 12 |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | Yes | - |
In 1978, Bob Rotunda went to the races and put all his money on a horse named Snappy Tomato. The horse won. Rotunda took his winnings and opened the first Snappy Tomato Pizza that year. The company began franchising three years later.
Today Snappy Tomato Pizza has locations across the United States, Canada and Great Britain serving pizza, hoagies, salads and appetizers.