Roy Rogers vs Casey's Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Roy Rogers vs Casey's including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Roy Rogers Franchise
Casey's Franchise
Investment $767,250 - $1,580,950$500,000 - $1,600,000
Franchise Fee $30,000$60,000
Royalty Fee 5%5%
Advertising Fee 3%4%
Year Founded 19681979
Year Franchised 2003-
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Roy Rogers Franchise
Casey's Franchise
Experience --

Financing Options
 
Roy Rogers Franchise
Casey's Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/Yes-/-
Start-up Costs No/Yes-/-
Equipment No/Yes-/-
Inventory No/Yes-/-
Receivables No/Yes-/-
Payroll No/Yes-/-

Training & Support
 
Roy Rogers Franchise
Casey's Franchise
Training On-The-Job Training: 25 hours Classroom Training: 25 hours -
Support Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software -
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
Operations --

Expansion Plans
 
Roy Rogers Franchise
Casey's Franchise
US Expansion Yes-
Canada Expansion NoNo
International Expansion NoNo

Company Overviews

About Roy Rogers

Roy Rogers' restaurants provide a wide variety of appealing, prepared-to-order foods with quality and freshness that set a new standard in the quick service segment. For over 35 years Roy Rogers has been offering the 'Big Three' - hamburgers, chicken and roast beef. Our "Choose any side" option includes French fries, baked and mashed potatoes, fresh fruit cup, cole slaw, baked apples, tossed salad or baked beans. Our signature Fixin's Bar enables guests to dress their sandwich the way they like it without the need for a special order. Our signature freshness is made possible through our unwillingness to compromise on ingredients or technique...a difference our guests notice. There is no single factor that accounts for the powerful appeal of the Roy Rogers concept. Rather, it's a combination of many strategic, operational and promotional elements - all focused on the common goal of operational efficiency and total guest satisfaction that makes Roy Rogers so appealing as a restaurant and as a business opportunity.

WHY ROYS?: Widespread Appeal

At Roy Rogers Restaurants, there's something for everyone, as evident by the diversity of our guests. On any given day, Roy Rogers widespread appeal will see executives stopping in for a delicious breakfast or business lunch, friends meeting for a midday meal, families with young children, or senior citizens enjoying an evening out.

Fresh, Prepared-to-Order Products

Inviting, Comfortable Decor

Roy Rogers wants its guests to feel right at home. The informal Western decor of our restaurants is just right for family and casual dining, and personal attention and cleanliness are paramount among the high standards we set for our managers and associates.



"Entrepreneur
#330 in Franchise 500 for 2020.


   




About Casey's

For over 30 years, Casey’s Grill & Bar has been a leader in the casual dining segment because we have successfully satisfied the tastes and needs of our Guests. Our new Casey’s restaurants feature a vibrant bar complemented by a dining room accented with.. Casey’s Grill Bar. . At a Casey’s restaurant, we encourage you to try something new, something unexpected that you normally wouldn’t make at home, discover new flavours and share new experiences as you connect with friends and family over great food and drink. We invite our Guests to Dine and Discover an exciting new casual dining experience. Casey’s Grill Bar restaurants are ideally positioned, from our restaurant’s design and dining atmosphere, to our food and beverage offering, to connect with our principal target Guest, adults 34-54, which aligns with the composition and the future growth trend of the Canadian population.