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Below is an in-depth analysis and side-by-side comparison of Roy Rogers vs uWink including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $767,250 - $1,580,950 | $1,645,000 - $3,472,000 |
Franchise Fee | $30,000 | $50,000 |
Royalty Fee | 5% | 4% + 2% Technology Fee |
Advertising Fee | 3% | 1% |
Year Founded | 1968 | - |
Year Franchised | 2003 | - |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 25 hours Classroom Training: 25 hours | - |
Support | Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
Roy Rogers' restaurants provide a wide variety of appealing, prepared-to-order foods with quality and freshness that set a new standard in the quick service segment. For over 35 years Roy Rogers has been offering the 'Big Three' - hamburgers, chicken and roast beef. Our "Choose any side" option includes French fries, baked and mashed potatoes, fresh fruit cup, cole slaw, baked apples, tossed salad or baked beans. Our signature Fixin's Bar enables guests to dress their sandwich the way they like it without the need for a special order. Our signature freshness is made possible through our unwillingness to compromise on ingredients or technique...a difference our guests notice. There is no single factor that accounts for the powerful appeal of the Roy Rogers concept. Rather, it's a combination of many strategic, operational and promotional elements - all focused on the common goal of operational efficiency and total guest satisfaction that makes Roy Rogers so appealing as a restaurant and as a business opportunity.
WHY ROYS?: Widespread Appeal
At Roy Rogers Restaurants, there's something for everyone, as evident by the diversity of our guests. On any given day, Roy Rogers widespread appeal will see executives stopping in for a delicious breakfast or business lunch, friends meeting for a midday meal, families with young children, or senior citizens enjoying an evening out.
Fresh, Prepared-to-Order Products
Inviting, Comfortable Decor
uWink, Inc. has created a new entertainment dining experience that you can't get anywhere else. Their fun, casual environment makes it easy for people to interact, have fun, play games, and enjoy delicious, reasonably priced meals. It's not a game arcade or pool hall. uWink is an interactive, social restaurant, where you are in control of your meal and your fun. uWink provides delicious modern comfort food made with fresh ingredients ordered via touch screen terminals at the table and served by runners, quickly and accurately. uWink's at-the-table-entertainment includes a large variety of games, table-to-table interaction, "edutainment", videos and more. The dynamic projected interior provides diners with scrumptious i-candy and a hip, ever-changing environment.