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Below is an in-depth analysis and side-by-side comparison of Roy Rogers vs Justix including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $767,250 - $1,580,950 | $223,000 - $332,000 |
Franchise Fee | $30,000 | $30,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | 3% | - |
Year Founded | 1968 | 2004 |
Year Franchised | 2003 | 2006 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 25 hours Classroom Training: 25 hours | - |
Support | Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
Roy Rogers' restaurants provide a wide variety of appealing, prepared-to-order foods with quality and freshness that set a new standard in the quick service segment. For over 35 years Roy Rogers has been offering the 'Big Three' - hamburgers, chicken and roast beef. Our "Choose any side" option includes French fries, baked and mashed potatoes, fresh fruit cup, cole slaw, baked apples, tossed salad or baked beans. Our signature Fixin's Bar enables guests to dress their sandwich the way they like it without the need for a special order. Our signature freshness is made possible through our unwillingness to compromise on ingredients or technique...a difference our guests notice. There is no single factor that accounts for the powerful appeal of the Roy Rogers concept. Rather, it's a combination of many strategic, operational and promotional elements - all focused on the common goal of operational efficiency and total guest satisfaction that makes Roy Rogers so appealing as a restaurant and as a business opportunity.
WHY ROYS?: Widespread Appeal
At Roy Rogers Restaurants, there's something for everyone, as evident by the diversity of our guests. On any given day, Roy Rogers widespread appeal will see executives stopping in for a delicious breakfast or business lunch, friends meeting for a midday meal, families with young children, or senior citizens enjoying an evening out.
Fresh, Prepared-to-Order Products
Inviting, Comfortable Decor
A Uniquely Valuable Opportunity * Unique Healthy alternative * Limited Competition in fast casual segment * New launch resulting in huge potential * Controlled growth (not a numbers game; quality over quantity) Benefits * Justix is geared toward two strategic day-parts (lunch and dinner), with a huge opportunity for catering. We take catering so seriously, we consider it our third day-part. Each store has a professionally wrapped van providing a tool for almost any size catering order. This structured approach gives our franchisee a great opportunity to build strong volume. Proven model * Justix was built to franchise. From its creation, Justix was designed for a franchise model, providing the franchisees with a system that works. Everything from the menu mix, to the key suppliers, to the purchasing system, to hiring employees, training and retention techniques, all contribute to the Justix success formula, providing an excellent franchise opportunity. Validation * Justix has received an enormous amount of press in a very short period of time. Not only do the customers love us, but the critics do as well.