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Below is an in-depth analysis and side-by-side comparison of Roy Rogers vs Symposium Cafe including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $767,250 - $1,580,950 | $625,000 - $675,000 |
Franchise Fee | $30,000 | $40,000 |
Royalty Fee | 5% | 4% |
Advertising Fee | 3% | 1% |
Year Founded | 1968 | 1996 |
Year Franchised | 2003 | 2004 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 25 hours Classroom Training: 25 hours | 3 full months of training for up to three individuals at an existing Symposium Cafe location. |
Support | Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | A transition tutor is assigned to directly assist you on a regular basis in your restaurant franchise for a period of 10 weeks. This tutor works closely with you through the opening stages of your cafe, the day-to-day operating systems and procedures to ensure a successful start-up of your restaurant. This program is designed to strengthen and build the Franchise operators commitment to our proven systems. Our unique 10 weeks in-store program is crucial to building your team, establishing a strong customer base, growing restaurant sales and operating a successful Symposium Cafe franchise. The field consulting team provides ongoing support and training through restaurant visits and coaching. They ensure all Symposium Cafe systems, specifications and standards are in place to drive consistent operations and profitable sales. Professional operations staff makes ongoing visits to your restaurant to hear any concerns you may have. They'll also conduct restaurant audits, which expose areas of concern within your operation. Our regional managers work with our Franchisees to develop action plans to correct and eliminate any problems uncovered. |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | Yes |
International Expansion | No | - |
Roy Rogers' restaurants provide a wide variety of appealing, prepared-to-order foods with quality and freshness that set a new standard in the quick service segment. For over 35 years Roy Rogers has been offering the 'Big Three' - hamburgers, chicken and roast beef. Our "Choose any side" option includes French fries, baked and mashed potatoes, fresh fruit cup, cole slaw, baked apples, tossed salad or baked beans. Our signature Fixin's Bar enables guests to dress their sandwich the way they like it without the need for a special order. Our signature freshness is made possible through our unwillingness to compromise on ingredients or technique...a difference our guests notice. There is no single factor that accounts for the powerful appeal of the Roy Rogers concept. Rather, it's a combination of many strategic, operational and promotional elements - all focused on the common goal of operational efficiency and total guest satisfaction that makes Roy Rogers so appealing as a restaurant and as a business opportunity.
WHY ROYS?: Widespread Appeal
At Roy Rogers Restaurants, there's something for everyone, as evident by the diversity of our guests. On any given day, Roy Rogers widespread appeal will see executives stopping in for a delicious breakfast or business lunch, friends meeting for a midday meal, families with young children, or senior citizens enjoying an evening out.
Fresh, Prepared-to-Order Products
Inviting, Comfortable Decor
The Symposium Cafe Restaurant - a unique cafe and restaurant franchising opportunity, that is both challenging and rewarding and is redefining the cafe experience. Our competitive advantages stem from the foundation of our gourmet restaurant franchises through to the corporate infrastructure, operational systems and support, and our supplier partnerships. Our franchise system guides each of the franchisees through every facet of the restaurant operation. Upon becoming familiar with our system each franchisee will be able to train and develop each of their associates in all areas of the restaurant business. Our system revolves around the philosophy of "Continued Training" to guarantee our team meets and exceeds our dining patrons expectations. All positional training techniques are clearly outlined in our restaurant manuals with easy to implement instructions. Our restaurant cost management system, indexed in our operations manual, is designed to provide you with the necessary tools to completely analyze and understand your restaurant franchises business both from a sale and cost perspective. Informative and educational restaurant symposiums are held with the main focus and discussion revolving around driving and developing our restaurant and patio sales while controlling costs using our proven cafe systems. All of these elements make The Symposium Cafe franchise a successful, rewarding restaurant franchises opportunity.