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Below is an in-depth analysis and side-by-side comparison of Roy Rogers vs Bull Chicks including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $767,250 - $1,580,950 | $120,550 - $338,550 |
Franchise Fee | $30,000 | $39,000 |
Royalty Fee | 5% | 7% |
Advertising Fee | 3% | 2% |
Year Founded | 1968 | - |
Year Franchised | 2003 | - |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | � Passionate about business ownership � Desire to offer exceptional service to generate repeat customers � Restaurant experience not needed � Semi-absentee model � Sales and Marketing Skills � Financially qualified |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | On-The-Job Training: 25 hours Classroom Training: 25 hours | The training program includes classroom instruction and Bull Chicks Unit Franchise operation training at our headquarters in Corpus Christi, Texas, and on-the-job Bull Chicks Unit Franchise operation training ("OJT") at either a training facility or a location we designate. |
Support | Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | - | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
Roy Rogers' restaurants provide a wide variety of appealing, prepared-to-order foods with quality and freshness that set a new standard in the quick service segment. For over 35 years Roy Rogers has been offering the 'Big Three' - hamburgers, chicken and roast beef. Our "Choose any side" option includes French fries, baked and mashed potatoes, fresh fruit cup, cole slaw, baked apples, tossed salad or baked beans. Our signature Fixin's Bar enables guests to dress their sandwich the way they like it without the need for a special order. Our signature freshness is made possible through our unwillingness to compromise on ingredients or technique...a difference our guests notice. There is no single factor that accounts for the powerful appeal of the Roy Rogers concept. Rather, it's a combination of many strategic, operational and promotional elements - all focused on the common goal of operational efficiency and total guest satisfaction that makes Roy Rogers so appealing as a restaurant and as a business opportunity.
WHY ROYS?: Widespread Appeal
At Roy Rogers Restaurants, there's something for everyone, as evident by the diversity of our guests. On any given day, Roy Rogers widespread appeal will see executives stopping in for a delicious breakfast or business lunch, friends meeting for a midday meal, families with young children, or senior citizens enjoying an evening out.
Fresh, Prepared-to-Order Products
Inviting, Comfortable Decor
Bull Chicks was established with the idea in mind to serve low cost, satisfying meals to the general public, especially striving students with a low budget. Its unique menu with a variety of different selections, including specialty wraps, burgers, salads, sandwiches and wings, promises an excellent experience for each individual. We offer a dine-in area and drive thru for your convenience. You may also call in your order, or place an order to be delivered. Key Advantages � High income potential � Recession resistant = people are willing to spend money on great food � Easy to operate, successful business system to follow � Large market potential with the amount of people who eat fast food � The quality and success of the restaurant's identity and reputation � Chance to build a trusted relationship with customers � Pride of ownership business � Training and sales support system. The Industry $110 billion! That is what Americans will spend on fast food this year alone. Every single day, about one quarter of the American population will eat fast food. With statistics like that, it is no wonder why we have so many loyal customers. We give people what they crave, with a wide variety of quality food at affordable prices. Other fast food chains are boring and don't have enough menu options to satisfy any appetite like we do! Setting Bull Chicks Apart from the Competition There are many reasons that Bull Chicks has the recipe for franchise success and loyal customers. The Bull Chicks philosophy is what you see is what you get. No Bull Chicks! The food speaks for itself! We are the Home of the fresh 20|20|20. Simply put, this represents our 20 different, delicious burgers, mouth-watering wraps and tempting salads where you will find yourself coming back for more! There is something fresh for every appetite, all within an affordable budget.