Roy Rogers vs b.good Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Roy Rogers vs b.good including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	Roy Rogers Franchise	b.good Franchise
Investment	$767,250 - $1,580,950	$545,000 - $951,000
Franchise Fee	$30,000	$40,000
Royalty Fee	5%	5%
Advertising Fee	3%	1.5%
Year Founded	1968	2004
Year Franchised	2003	2012
Term Of Agreement	-	-
Term Of Agreement	-	-
Renewal Fee	-	-
Business Experience Requirements
	Roy Rogers Franchise	b.good Franchise
Experience	-	-
Financing Options
	Roy Rogers Franchise	b.good Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	No/Yes	-/-
Start-up Costs	No/Yes	-/-
Equipment	No/Yes	-/-
Inventory	No/Yes	-/-
Receivables	No/Yes	-/-
Payroll	No/Yes	-/-
Training & Support
	Roy Rogers Franchise	b.good Franchise
Training	On-The-Job Training: 25 hours Classroom Training: 25 hours	On-The-Job Training: 146 hours Classroom Training: 40 hours
Support	Purchasing Co-ops Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software	Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing	Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app	Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations	-	Number of Employees Required to Run: 16
Expansion Plans
	Roy Rogers Franchise	b.good Franchise
US Expansion	Yes	Yes
Canada Expansion	No	-
International Expansion	No	-

Company Overviews

About Roy Rogers

Roy Rogers' restaurants provide a wide variety of appealing, prepared-to-order foods with quality and freshness that set a new standard in the quick service segment. For over 35 years Roy Rogers has been offering the 'Big Three' - hamburgers, chicken and roast beef. Our "Choose any side" option includes French fries, baked and mashed potatoes, fresh fruit cup, cole slaw, baked apples, tossed salad or baked beans. Our signature Fixin's Bar enables guests to dress their sandwich the way they like it without the need for a special order. Our signature freshness is made possible through our unwillingness to compromise on ingredients or technique...a difference our guests notice. There is no single factor that accounts for the powerful appeal of the Roy Rogers concept. Rather, it's a combination of many strategic, operational and promotional elements - all focused on the common goal of operational efficiency and total guest satisfaction that makes Roy Rogers so appealing as a restaurant and as a business opportunity.

WHY ROYS?: Widespread Appeal

At Roy Rogers Restaurants, there's something for everyone, as evident by the diversity of our guests. On any given day, Roy Rogers widespread appeal will see executives stopping in for a delicious breakfast or business lunch, friends meeting for a midday meal, families with young children, or senior citizens enjoying an evening out.

Fresh, Prepared-to-Order Products

Inviting, Comfortable Decor

   

About b.good

The idea came from the company’s founders: two best friends who grew up eating wholesome, flavorful, good-for-you food, lovingly cooked in their uncle’s kitchen. It was comfort food made with farm-fresh ingredients that left you feeling good inside and out (and long after you licked your plate). The same kind of food B.GOOD happily serves today.

B.GOOD's first location was in Boston, MA. But it didn’t take long for our roots to spread throughout the city (then the Greater Boston area, Rhode Island, Connecticut, New Hampshire and Maine!) - bringing homemade, hearty meals to whomever had an appetite for great taste and good vibes.

Today, B.GOOD is still serving up wholesome, honest food that makes people feel GOOD all across New England. We work with more farmers, bakers and growers than ever. We serve a whole lot more than just burgers and can cater and deliver it right to your doorstep.

B.GOOD first launched in 2004 with the premise of bringing clean, natural and locally sourced food to everyone.
We call it FOOD WITH ROOTS. It’s food with heritage and origin, homemade, shared with family and friends and grown by communities. Our mission has allowed us to be one of the fastest growing brands in the industry! We currently have 60+ locations in the United States, Canada, Germany and Switzerland and expected to reach 70+ locations by 2018. 

Seeking new franchise units throughout the U.S., Eastern Europe and Western Europe.