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Below is an in-depth analysis and side-by-side comparison of Gourmet Cup vs My Coffee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $120,000 - $200,000 | $103,650 - $466,450 |
Franchise Fee | $25,000 | N/A |
Royalty Fee | 8% | 5% |
Advertising Fee | - | - |
Year Founded | 1985 | 2004 |
Year Franchised | 1986 | 2007 |
Term Of Agreement | 5 years | - |
Term Of Agreement | 5 years | - |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | You will attend our Initial Training Program to give you an overview of operations. During the week long program you will again access to our information for Accounting, Store Operations, Advertisements, Coffee, Tea, HR procedures, and more. |
Support | Newsletter, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | We will work closely with you from the beginning of your project with Site Selection, Lease Negotiation Assistance, and Construction Assistance. We will even be there for your opening. |
Marketing | Co-op advertising, Ad slicks, National media | - |
Operations |
2% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Gourmet Cup Beverage Station is the latest retail coffee concept from Shefield Group. The Gourmet Cup Beverage Station environment provides fun, energetic friendly service in a classic coffee shop setting. Consumers can select from the following:
unique coffees with many flavours on offer;
other beverages like caramel lattes, hot chocolate, cappuccino and espresso;
nutritious snacks and fresh-baked treats.
Gourmet Cup Beverage Station locations are designed to offer both an initial WOW factor as well as a place for consumers to relax. With its unique character, ambiance and wide selection of beverages, Gourmet Cup Beverage Station locations are absolutely unique.
With My Coffee, you have an opportunity to be a part of three of the fastest growing industry today! You will not only be your own boss, but will have a helping hand starting with initial training to on going support. You will be able to benefit from our unique brand that offers organic coffees, organic teas, blended coffee drinks, blended ice cream drinks, real fruit smoothies, toasted-to-go sandwiches and much more.