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Below is an in-depth analysis and side-by-side comparison of Gourmet Cup vs Blenz including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $120,000 - $200,000 | $250,000 - $550,000 |
Franchise Fee | $25,000 | $35,000 |
Royalty Fee | 8% | 8% |
Advertising Fee | - | 2% |
Year Founded | 1985 | - |
Year Franchised | 1986 | - |
Term Of Agreement | 5 years | 10 Years |
Term Of Agreement | 5 years | 10 Years |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | Through classroom, in-store experience and extensive instruction at the Blenz University for coffee and tea knowledge, you will be trained to manage all store procedures, products, inventory control, staffing, merchandising, promotions, management reports, customer expectations and local area marketing plans. |
Support | Newsletter, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | The Blenz Operations support team is equipped to assist you on an ongoing basis and to keep your business well integrated into the ever changing business environment around you, helping you to reach your potential. The operations team will insist that all Blenz stores meet superior product quality and service standards. |
Marketing | Co-op advertising, Ad slicks, National media | There are numerous Blenz marketing initiatives that will contribute to your success. Loyalty and electronic gift card programs, all in-store promotion materials for new products, event and seasonal marketing campaigns, catering program, the Blenz Cares Coffee Program to meet private and corporate charitable initiatives and individual local area marketing plans for each franchise location. These are all elements of Blenz' effective marketing program you can use to help build your retail business. |
Operations |
2% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Gourmet Cup Beverage Station is the latest retail coffee concept from Shefield Group. The Gourmet Cup Beverage Station environment provides fun, energetic friendly service in a classic coffee shop setting. Consumers can select from the following:
unique coffees with many flavours on offer;
other beverages like caramel lattes, hot chocolate, cappuccino and espresso;
nutritious snacks and fresh-baked treats.
Gourmet Cup Beverage Station locations are designed to offer both an initial WOW factor as well as a place for consumers to relax. With its unique character, ambiance and wide selection of beverages, Gourmet Cup Beverage Station locations are absolutely unique.
Blenz never stops the search for inspired, passionate, and devoted
individuals who will find happiness and success in running their own
business in partnership with us.
Our stores are not just a retail
space for coffee; they're alive in their community, welcoming in the
neighbourhood and bringing people together. The Blenz franchise owner and
their team is the figurehead of this community listening, interacting
and crafting friendships.
Whether you're making your first leap
into the independent business world or looking for your next good
investment, Blenz truly is a perfect choice.