Verlo Mattress Factory Stores vs Floor To Ceiling Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Verlo Mattress Factory Stores vs Floor To Ceiling including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Verlo Mattress Factory Stores Franchise
Floor To Ceiling Franchise
Investment $109,350 - $408,183$8,000 - And Up
Franchise Fee $50,000$8,000
Royalty Fee 5%-
Advertising Fee --
Year Founded 1958-
Year Franchised 1989-
Term Of Agreement 5 years-
Term Of Agreement 5 years-
Renewal Fee --


Business Experience Requirements
 
Verlo Mattress Factory Stores Franchise
Floor To Ceiling Franchise
Experience
  • General business experience
    		• -

    Financing Options
     
    Verlo Mattress Factory Stores Franchise
    Floor To Ceiling Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Verlo Mattress Factory Stores Franchise
    Floor To Ceiling Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
    Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
    Operations Franchisees required to buy multiple units/master licenses; 95% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 7

    Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Verlo Mattress Factory Stores Franchise
    Floor To Ceiling Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Verlo Mattress Factory Stores

    Verlo Mattress Factory Stores is the leader in the fast-growing retail sleep specialty market. This thriving $8 billion-a-year industry is recession resistant. We have perfected a system for delivering competitively priced, top-quality sleep sets and sleep-related products, built-to-order for today's value-conscious consumer. Headquartered in Wisconsin, Verlo Mattress Factory Stores has developed and proven the premier retail model, with franchise locations across the country. Top-quality products, proven operating systems, and a strong brand identity drive our success. Franchise offerings are located in prime retail markets, carefully selected using proven location criteria. Our multi-unit model allows market penetration with low overhead costs. You deliver competitively-priced, durable goods in a customer focused selling environment. Implementing our systems is easy with the comprehensive training provided at Verlo University. Prior experience in the retail mattress or furniture industries is not required. As a successful franchise owner, you'll implement our powerful, proven systems to lead your organization and dominate your chosen market. If you're looking for a solid return on your investment in these uncertain times, use our systems to capture your share of the growing retail sleep specialty market.

    The total initial investment necessary to begin operation of a Retail Service Store is from $135,400 to $267,700. This includes $53,800 to $55,300 that must be paid to the franchisor and their affiliates.
    The total initial investment necessary to begin operation of a Satellite Showroom is from $109,350 to $240,700. This includes $53,800 to $55,300 that must be paid to the franchisor and their affiliates.
    The total investment necessary to begin operation of a Retail/Assembly Store is from $214,883 to $408,183. This includes $40,000 that must be paid to the franchisor and their affiliates.

    Veteran discount: 25% discount on the Initial Franchise Fee


    About Floor To Ceiling

    Floor To Ceiling is one of the fastest growing organizations in the home decorating industry with members in 22 states. Our program offers the complete decorating experience. Product lines include; kitchens, bath, lighting, floor covering, and window treatments. This concept is ideal for both new construction and the remodeling customer maximizng your repeat customer, increasing average ticket and greatest return on your advertising investment. Please e mail for free CD with live video detailing Floor To Ceiling.