KaBloom vs Grower Direct Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of KaBloom vs Grower Direct including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
KaBloom Franchise
Grower Direct Franchise
Investment $176,000 - $302,000$55,000
Franchise Fee $30,000$12,500
Royalty Fee 4.5-5.5%-
Advertising Fee --
Year Founded 19981991
Year Franchised 2001-
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements

 
KaBloom Franchise
Grower Direct Franchise
Experience --

Financing Options

 
KaBloom Franchise
Grower Direct Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/Yes-/-
Start-up Costs No/Yes-/-
Equipment No/Yes-/-
Inventory No/Yes-/-
Receivables No/Yes-/-
Payroll No/Yes-/-

Training & Support

 
KaBloom Franchise
Grower Direct Franchise
Training -10 days
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
Operations 50% of all franchisees own more than one unit

Number of employees needed to run franchised unit: 3

Absentee ownership of franchise is allowed. (85% of current franchisees are owner/operators)

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Expansion Plans

 
KaBloom Franchise
Grower Direct Franchise
US Expansion Yes-
Canada Expansion NoNo
International Expansion NoNo

Company Overviews

About KaBloom

KaBloom was founded by Thomas Stemberg, CEO of Staples, and David Hartstein, co-founder of Super Office, an Israeli office supply chain. Inspired by European flower shops, KaBloom locations carry as many as 250 varieties of fresh-cut flowers, all bought directly from growers.

About Grower Direct

Grower Direct Fresh Cut Flowers Inc. supplies top quality, fresh cut flowers and marketing expertise to its 68 retail outlets across Canada. Maintaining an affordable price point on a wide range of high quality flowers is the commitment of the retail stores to their customers.