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Below is an in-depth analysis and side-by-side comparison of Coldwell Banker vs Homeowners Concept including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $23,500 - $70,100 | $16,000 - $20,000 |
Franchise Fee | $13,000 - $25,000 | $4,000 |
Royalty Fee | 6% | - |
Advertising Fee | 2% | - |
Year Founded | 1906 | - |
Year Franchised | 1982 | - |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | Varies | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | Yes/Yes | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/Yes | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | Ongoing training at other locations & via the Internet | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | - |
Marketing | Ad slicks, National media, Regional advertising | - |
Operations |
27% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Since 1984, Homeowners Concept program has proved overwhelmingly successful. We have SOLD thousands of properties (23,000+) and SAVED sellers well over $73,000,000 in commissions! We have accomplished this by providing MAXIMUM marketing (to get HIGHEST sales price) AND having highly skilled, full time, seasoned agents who are truly dedicated to real estate and assisting sellers and buyers achieve their goals. We are also the ONLY large real estate company to have had an A+ rating with BBB for 31+ years!