Coldwell Banker vs Real Estate One Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Coldwell Banker vs Real Estate One including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Coldwell Banker Franchise
Real Estate One Franchise
Investment $23,500 - $70,100$20,000 - $80,000
Franchise Fee $13,000 - $25,000$13,000 - $18,000
Royalty Fee 6%-
Advertising Fee 2%-
Year Founded 1906-
Year Franchised 1982-
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee Varies-


Business Experience Requirements

 
Coldwell Banker Franchise
Real Estate One Franchise
Experience
  • Industry experience
  • -

    Financing Options

     
    Coldwell Banker Franchise
    Real Estate One Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees Yes/Yes-/-
    Start-up Costs No/No-/-
    Equipment No/Yes-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    Coldwell Banker Franchise
    Real Estate One Franchise
    Training Ongoing training at other locations & via the Internet-
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations-
    Marketing Ad slicks, National media, Regional advertising-
    Operations 27% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed.

    -

    Expansion Plans

     
    Coldwell Banker Franchise
    Real Estate One Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Coldwell Banker

    In the wake of the 1906 San Francisco earthquake, Colbert Coldwell saw how many real estate agents took advantage of victims and decided there was a need for knowledgeable, reliable agents. That same year, he founded his company and in 1914 was joined by Benjamin Arthur Banker, who became a full partner.
    Today, Coldwell Banker agents handle residential, luxury, resort and commercial real estate sales.

    "Womens

    #278 in Franchise 500 for 2021.   Not in Franchise 500 for 2021.


    About Real Estate One

     

    Real Estate One was the first company to have multiple offices, to create homes books, to initiate a computerized MLS, and to host Open Houses. Real Estate One also offers a better search experience for buyers with our highly rated Michigan Real Estate Search app. Real Estate One has been acknowledged on the national real estate circuit as leaders who report and educate the experts on today’s housing market.

    Our franchising division has been helping brokers realize their potential through name recognition while allowing them to maintain local control. Real Estate One is the largest company in Michigan and the nation's 10th largest real estate services provider in the United States and the 19th largest real estate broker in the United States. We are dedicated to providing our franchisees with the latest in tools and resources necessary for today's market while sharing the benefit of our research and market knowledge. Real Estate One continues to grow in strength and recognition across the country.Many of the modern marketing tools that are used across the country were started right here at Real Estate One.

    "The reason our companies have survived economic downturns and market crashes is due to our constant will to innovate and adopt new strategies and technologies.” - Dan Elsea, founder.