SealMaster vs CRATE Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of SealMaster vs CRATE including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
SealMaster Franchise
CRATE Franchise
Investment $579,800 - $924,500$100,424 - $177,999
Franchise Fee $35,000$22,000 - $46,000
Royalty Fee 5%2%-4%
Advertising Fee 1.5%$38,500 - $42,000 annually
Year Founded 19692011
Year Franchised 19912015
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements
 
SealMaster Franchise
CRATE Franchise
Experience
  • Sales experience

    • We're looking to partner with motivated entrepreneurs who have liquid funds amounting to at least 150% of the figures listed in Item 7 of CRATE's Franchise Disclosure Document, and proper licensing.

    Financing Options
     
    SealMaster Franchise
    CRATE Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/Yes-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    SealMaster Franchise
    CRATE Franchise
    Training You and your designated manager (if any) and up to three employees will participate in an initial training and familiarization course of one to two weeks in duration. You’ll learn SealMaster® manufacturing, sales and marketing techniques, financial controls and other administrative and operational aspects of the SealMaster® business. In addition, a SealMaster® field representative will provide additional assistance at your location to help you get started.

    Ongoing
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives

    CRATE franchisees receive ongoing training and support with everything from lead screening, marketing, sales, project management, field implementation, and security/safety procedures. CRATE's 24/7 support team offers contractors the benefit of warmed up leads and setting up initial walk-throughs.
    Marketing Co-op advertising, Ad slicks, National media-
    Operations 8% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 10

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    Our time-tested business model equips contractors with the necessary tools to offer a residential construction business which offers affordable remodeling for kitchens and bathrooms to customers wishing to implement a high-end renovation to an existing kitchen or bathroom layout. Our system is designed to maximized efficiency, as well as profit-per-workday.

    Expansion Plans
     
    SealMaster Franchise
    CRATE Franchise
    US Expansion YesYes
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About SealMaster

    Since 1969, SealMaster locations have been providing contractors with the supplies and equipment necessary to repair pavement. Franchises in the Sandusky, Ohio-based chain manufacture and sell pavement sealers on site. SealMaster also sells concrete products, sport surfacing, traffic paints, tanks, trailers, machines, pumps and other tools. SealMaster locations hold training seminars for contractors and others who are interested in learning more about pavement maintenance.

    The total investment necessary to begin operation of a franchised business is $579,800 to $924,500. This includes $420,000 to $585,000 that must be paid to the franchisor or their affiliate. If you are a conversion franchisee, the total investment necessary to begin operation of a franchised business is $64,300 to $651,000. This includes $60,000 to $425,000 that must be paid to the franchisor or their affiliate.

    Veteran Incentives  $10,000 off franchise fee

    #292 in Franchise 500 for 2021.  Not in Franchise 500 for 2020.



    About CRATE

    CRATE Franchise Systems -- the franchisor of kitchenCRATE and bathCRATE -- offers home improvement specialists industry-leading solutions in lead generation and maximizing profit-per-workday while helping them deliver organized, efficient remodeling services. Each signature crate, an 8' x 16' x 8' tall container, includes all the necessary tools and materials contractors need to complete a quality remodel in as little as seven days. CRATE Franchise Systems is now expanding through a targeted franchise program. Immediate opportunities are available in California, Nevada, Arizona, and Oregon.