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Below is an in-depth analysis and side-by-side comparison of Contours Express vs Swann Fitness Centre for Women including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $35,000 - $50,000 | $100,000 - $250,000 |
Franchise Fee | $12,500 | N/A |
Royalty Fee | $395/mo. | - |
Advertising Fee | - | - |
Year Founded | 1998 | 2003 |
Year Franchised | 1998 | 2003 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | The franchisees who take away the most benefits are those who have a clear vision and a definite objective in mind. They are dynamic individuals who are able to interact with the franchiser by having constructive exchanges to improve the formula. They are people of great integrity, jovial and turned towards others. * Big desire for success * Likes to be surrounded * Organizational skills essential * Great degree of integrity * Involvement in the community * Skill at recruiting, securing the loyalty and motivating clients * Will to put the time and necessary effort to run the business * Understanding the principle that in the franchise you will be in the business for yourself but without being alone * Capacity to integrate in an already established system * Knowledge of training is an advantage but a full training will be given |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/Yes | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | We presume that our franchisees have no experience or knowledge of a franchise's exploitation in the field of health, fitness and health slimness. We will provide a complete training program, in class and in one of our health and fitness centres. As part of the initial training program, you will receive material such as textbooks and informative manuals on our exploitation mode and our systems. Our experienced training officers will teach you all you need to know about the exploitation of a SWANN women's health and fitness centre franchise. You will receive a training on nutrition, on the various exercise programs, on sales and marketing and on general commercial competences. We guarantee that when you finish the training program, you will have all the necessary tools in hand to exploit your SWANN women's health and fitness centre with success. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet
# Protected Territory # 5 days of Training at Contours Express University # 3-Day Training at your gym # Adjustable Weight Stack Equipment # 16 Stations - 4 extra stations optional # Butt-n-Gut cd # Preferred Vendor Discounts # Unlimited Ongoing Training # Advertising and Marketing Advice # 24/7 Online Marketing Materials Library # Personal Gym Website # Prepared PowerPoint Marketing Presentations # Nutritional Counseling Program - C.O.R.E. # Site Selection Assistance | As part of our commitment to your success, one of our experienced training officers will go to your subsidiary to help you during your official opening and work by your side during your first days of exploitation. You will acquire a greater practical experience during the daily working of your franchise. |
Marketing | Ad slicks | - |
Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
After operating coed clubs, working as consultants and working in other areas of the fitness industry, Daren Carter, Mike Widener and Charlie Woodward joined forces to create a fitness center just for women. In 1998, the partners founded Contours Express, a women-only center catering to towns with populations too small to support a full-scale, coed gym.
Contours Express members follow a 29-minute cue tape that keeps them moving through aerobic stations and strength training machines. A fitness trainer (the franchisee or an employee) works with the members during their workouts, providing motivation and other services.
Clubs, which are usually located in strip centers, are about 1,200 square feet in size and can accommodate up to 20 members at a time.
Canada's Fastest Growing Ladies Only Fitness Franchise!!