Contours Express vs Fitness Evolution Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Contours Express vs Fitness Evolution including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
| Investment |
$35,000 - $50,000 | N/A |
| Franchise Fee |
$12,500 | N/A |
| Royalty Fee |
$395/mo. | - |
| Advertising Fee |
- | - |
| Year Founded |
1998 | - |
| Year Franchised |
1998 | - |
| Term Of Agreement |
10 years | - |
| Term Of Agreement |
10 years | - |
| Renewal Fee |
- | - |
Business Experience Requirements |
| Experience |
- | - |
Financing Options |
| |
In-House/3rd Party | In-House/3rd Party |
| Franchise Fees |
No/No | -/- |
| Start-up Costs |
No/No | -/- |
| Equipment |
No/Yes | -/- |
| Inventory |
No/No | -/- |
| Receivables |
No/No | -/- |
| Payroll |
No/No | -/- |
Training & Support |
| Training |
- | - |
| Support |
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet
# Protected Territory
# 5 days of Training at Contours Express University
# 3-Day Training at your gym
# Adjustable Weight Stack Equipment
# 16 Stations - 4 extra stations optional
# Butt-n-Gut cd
# Preferred Vendor Discounts
# Unlimited Ongoing Training
# Advertising and Marketing Advice
# 24/7 Online Marketing Materials Library
# Personal Gym Website
# Prepared PowerPoint Marketing Presentations
# Nutritional Counseling Program - C.O.R.E.
# Site Selection Assistance
| - |
| Marketing |
Ad slicks | - |
| Operations |
50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2
Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators) | - |
Expansion Plans |
| US Expansion |
- | - |
| Canada Expansion |
No | - |
| International Expansion |
Yes | - |
Company Overviews
About Contours Express
After operating coed clubs, working as consultants and working in other areas of the fitness industry, Daren Carter, Mike Widener and Charlie Woodward joined forces to create a fitness center just for women. In 1998, the partners founded Contours Express, a women-only center catering to towns with populations too small to support a full-scale, coed gym.
Contours Express members follow a 29-minute cue tape that keeps them moving through aerobic stations and strength training machines. A fitness trainer (the franchisee or an employee) works with the members during their workouts, providing motivation and other services.
Clubs, which are usually located in strip centers, are about 1,200 square feet in size and can accommodate up to 20 members at a time.
About Fitness Evolution
Fitness Evolution prides itself on being a low-cost and no long-term-contract gym that
offers our members state-of-the-art facilities. We love to provide our
members with a high quality gym experience while keeping your membership
fee as low as possible.
At Fitness Evolution, we have built a meaningful community so that
all of our members can feel comfortable at all times. Our staff and
highly educated trainers are always willing to provide a helping hand so
that you can achieve your fitness goals. As soon as you step foot in
our gym, we want you to feel like it’s a home away from home.
We have two locations in Maryland. One location is in Silver Spring,
Maryland, serving Montgomery County, MD and the second is located on
Laurel, Maryland, serving upper Prince George’s County, MD and Howard
County, MD.
Currently, we have Fitness Evolution locations in the following
states: California, Maryland, Minnesota, Virginia, and Washington. Every
Fitness Evolution location features state-of-the-art facilities in
addition to fantastic services and amenities. At Fitness Evolution, our
goal is to provide you with the resources you need to achieve your
fitness goals while ensuring you’re comfortable and having fun!
A new brand designed for sustainability and enduring success.
The way fitness was delivered and sold 10 years ago, 5 years ago or even last year is being made obsolete each day by technology, consumer needs and competition. We embrace this change as fuel for growth! In each of our markets we develop exactly what that market needs and build in the flexibility to change and adapt each location as opportunity presents itself.
We are a team of lifelong fitness business operators that have constructed, owned, developed, managed, and operated facilities nationwide. All members of the executive team either sold their legacy gyms to national brands or left their executive positions with a singular focus; fix how fitness is delivered nationwide.
Our facilities are geared around delivering the best facility for the least money to the most members in a market.
Fitness evolution will appeal to many existing independent gyms that have seen their market position erode. These owners have had enough with the scramble of a "make it work" approach and are ready to "make it dominate".
In the markets we run our model, the consumers' view of what fitness can be and how affordable fitness should be is permanently changed.
Fitness evolution has exciting colors, industry leading entertainment and luxurious interiors. All of this is offered at a value price point that has the effect of what we call a market "reset".
Our Motto:
"We will make it easier and more profitable to do business with us, than without us"
Our members experience incredible facilities and a game changing value, as do our franchisees. The attitude of service, respect, and value that we offer our members is reflected in our franchise offering. Growth and volume come from value and respect. Our stores are built and thrive from this simple concept as will our franchise offering.
We spent hundreds of thousands of dollars and leveraged decades of experience to create our product. We will make it all available to you!!
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