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Below is an in-depth analysis and side-by-side comparison of 7-Eleven vs RaceTrac including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $69,650 - $1,185,400 | $1,000,000 - $1,400,000 |
Franchise Fee | $10,000 - $1,000,000 | $25,000 |
Royalty Fee | Varies | 3.5% |
Advertising Fee | 1% | 1.5% |
Year Founded | 1927 | 1934 |
Year Franchised | 1964 | 1934 |
Term Of Agreement | 15 years | 10 years |
Term Of Agreement | 15 years | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | 7-Eleven is seeking franchise candidates that are looking for an exciting business opportunity that's full of growth potential. 7-Eleven asks that candidates meet the following criteria before being considered to franchise a 7-Eleven: *Be 21 years of age or older *Prove permanent residency in the United States *We prefer you have retail, management and/or customer service - related business experience within the United States *Not have filed for bankruptcy within the last seven years *Have excellent credit These basic qualifications are only half the story. When considering if 7-Eleven is the right choice, candidates should consider if they possess the traits most common to successful 7-Eleven franchisees: *Can you manage multiple tasks simultaneously and adapt to market and company changes? *Can you hire, train and supervise employees? Are you willing to empower them and delegate responsibilities to them? *Are you dedicated to operations excellence? Do you focus on the details? *Are you committed to creating and managing an organization that effectively recruits, trains, retains and motivates people? *Do you have a strong desire to build incremental income through execution and the ability to implement company programs and strategies? *Do you have food service management or retail experience? *Can you deliver an exceptional customer experience while maintaining a commitment to the core values of 7-Eleven? *Do you support and understand your local community? Do you have strong ties to your community? | The company is seeking qualified candidates to bring their talents to its growing brand. RaceTrac franchisees should have strategic agility, business acumen, integrity and the ability to build an effective team. Ideal candidates will possess a desire to join a hands-on business opportunity where franchisees are actively involved in the day-to-day operations. Finally, potential franchisees should have a net worth of at least $700,000 and liquidity of at least $350,000. Candidates who meet these preliminary qualifications will be required to make an initial investment ranging from approximately $1 million to $1.4 million. Figures vary depending on the size of the store, store location, and equipment costs. |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | -/- | -/- |
Inventory | No/Yes | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | As a franchisee, RaceTrac will provide you with all of the tools necessary to run a RaceTrac store, including a comprehensive training program and our proven experience in marketing, operations and merchandising. RaceTrac’s training team will provide new franchisees an extensive training program that consists of classroom and in-store instruction. Our comprehensive training will teach you how to deliver great service to guests who come to your modern, convenient store for quality food offers and wide product selection. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | The RaceTrac operations team will begin supporting you immediately. The local regional team will support the franchisee with their intimate knowledge of Central Florida and business operations. This regional support includes a direct relationship with one of our dedicated Operations Supervisors. RaceTrac will also provide the franchisee with store opening support to assist with re-opening activities and make sure they get off to a great start as a RaceTrac franchisee. |
Marketing | National media, Regional advertising | - |
Operations |
Number of employees needed to run franchised unit: 7 - 10
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | Yes | - |
International Expansion | Yes | - |