InterContinental Hotels Group vs HomeTowne Studios Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of InterContinental Hotels Group vs HomeTowne Studios including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
InterContinental Hotels Group Franchise
HomeTowne Studios Franchise
Investment $70,494,125 - $103,087,610$345,500 - $1,238,500
Franchise Fee $75,000$30,000
Royalty Fee 5%3%
Advertising Fee --
Year Founded 19522017
Year Franchised 19542017
Term Of Agreement Varies; avg. 10 years-
Term Of Agreement Varies; avg. 10 years-
Renewal Fee Varies-


Business Experience Requirements

 
InterContinental Hotels Group Franchise
HomeTowne Studios Franchise
Experience --

Financing Options

 
InterContinental Hotels Group Franchise
HomeTowne Studios Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/Yes-/-
Start-up Costs No/Yes-/-
Equipment No/Yes-/-
Inventory No/Yes-/-
Receivables No/Yes-/-
Payroll No/Yes-/-

Training & Support

 
InterContinental Hotels Group Franchise
HomeTowne Studios Franchise
Training On-The-Job Training Classroom Training -
Support Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform -
Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
Operations 1% of all franchisees own more than one unit

Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)

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Expansion Plans

 
InterContinental Hotels Group Franchise
HomeTowne Studios Franchise
US Expansion YesYes
Canada Expansion No-
International Expansion YesNo

Company Overviews

About InterContinental Hotels Group

InterContinental Hotels Group is a leading global hospitality group, with more than 3,500 hotels and 534,000 guest rooms across nearly 100 countries and territories. Every year more than 120 million people find a welcome at one of our lodging brands.

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"Entrepreneur
#483 in Franchise 500 for 2020.


About HomeTowne Studios

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HomeTowne Studios by Red Roof is an extended stay hotel with flexible daily, weekly, and monthly rate options.
• Fully Furnished Rooms
• Kitchen
• Full Sized Refrigerator
• Microwave
• 2-Burner Stove Top
• Kitchen Table with Chairs
• Weekly House Keeping
• On-site Laundry
• Free High-Speed WiFi
• HD Flat Screen TV
• Extended Cable Package
• Free Domestic Phone Service
• All Inclusive Pricing - No Utility Bills!
• Rate Options: Daily, Weekly, Monthly

The total investment necessary to begin operation of a HomeTowne Studios by Red Roof or a Home Town Inn lodging franchise for a 65-room conversion hotel ranges from $345,500 to $1,238,500. These amounts do not include the costs of land, original construction or acquisition, or ground or building lease rent for the hotel location but do include the approximately $56,500 to $62,000 that must be paid to the franchisor or an affiliate.