Better Homes Realty vs Keller Williams Realty Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Better Homes Realty vs Keller Williams Realty including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Better Homes Realty Franchise
Keller Williams Realty Franchise
Investment $61,500$183,447 - $336,495
Franchise Fee $9,950$35,000
Royalty Fee Varies6%
Advertising Fee -1,000/year
Year Founded 19641983
Year Franchised 19751987
Term Of Agreement 5 years5 years
Term Of Agreement 5 years5 years
Renewal Fee -$2.5K


Business Experience Requirements
 
Better Homes Realty Franchise
Keller Williams Realty Franchise
Experience -
  • Industry experience
  • General business experience
  • Marketing skills
    		•

    Financing Options
     
    Better Homes Realty Franchise
    Keller Williams Realty Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees Yes/NoNo/No
    Start-up Costs No/NoNo/No
    Equipment No/NoNo/No
    Inventory No/NoNo/No
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support
     
    Better Homes Realty Franchise
    Keller Williams Realty Franchise
    Training Available at headquarters, Available at franchisee's locationOngoing country-wide
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, InternetNewsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
    Marketing Co-op advertising, Ad slicksRegional advertising
    Operations 10% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    		 30% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 3 - 4

    Absentee ownership of franchise is allowed. (85% of current franchisees are owner/operators)

    Expansion Plans
     
    Better Homes Realty Franchise
    Keller Williams Realty Franchise
    US Expansion Yes-
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About Better Homes Realty

    In 1964 a group of independent real estate brokerage offices in the Walnut Creek, California, area came together to do business as Better Homes Realty. The company began adding offices throughout Contra Costa County, California, and in 1975 Better Homes Realty obtained a franchise license to expand the concept in California. The company has been franchising nationally since 1981.

    About Keller Williams Realty

    As two young real estate agents working for what was then the largest real estate company in Austin, Texas, Gary Keller and Joe Williams believed that a company should work for its employees rather than the other way around. So the two men joined forces to found Keller Williams Realty in 1983. Four years later the partners began franchising. With offices throughout the country, Keller Williams encourages agents to recruit others into the company through profit-sharing.

    "Entrepreneur

    #47 in Franchise 500 for 2020.
    #107 in Franchise 500 for 2021.