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Updated RecentlyBetter Homes Realty vs United Real Estate Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Better Homes Realty vs United Real Estate including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $61,500 | $54,500 - $285,500 |
| Franchise Fee | $9,950 | $35,000 |
| Royalty Fee | Varies | Varies |
| Advertising Fee | - | - |
| Year Founded | 1964 | 1925 |
| Year Franchised | 1975 | 1997 |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | Yes/No | Yes/No |
| Start-up Costs | No/No | No/No |
| Equipment | No/No | No/No |
| Inventory | No/No | No/No |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | Available at headquarters, Available at franchisee's location | Classroom Training: 40 hours |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
| Operations |
10% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | No | Yes |
Company Overviews
About Better Homes Realty
In 1964 a group of independent real estate brokerage offices in the Walnut Creek, California, area came together to do business as Better Homes Realty. The company began adding offices throughout Contra Costa County, California, and in 1975 Better Homes Realty obtained a franchise license to expand the concept in California. The company has been franchising nationally since 1981.
About United Real Estate
As you consider the benefits of joining a real estate franchise, there's something you should know. When you present United Real Estate's marketing program to property owners in your area, you are offering them something that none of your competitors can provide. Armed with these tools, you have the power to dominate your market.
In every decade since 1970, the real estate brokerage industry is disrupted by a new business model which dramatically reallocates how market share is divided among the competitors. In each case, the new disruptive model has succeeded in overtaking the leading national real estate companies in a number of total agents and the number of transactions closed. Each disruptive model has succeeded by offering a similar value package of services to the agent but with an incremental positive change to the net earned commissions to the agents.
United Real Estate is committed to delivering the most powerful national solution where owners, brokers, and agents win consistently on every deal, eliminating the challenges of outdated brokerage models and creating an environment of success for all parties.