Keller Williams Realty vs REALean Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Keller Williams Realty vs REALean including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Keller Williams Realty Franchise
REALean Franchise
Investment $183,447 - $336,495$24,710 - $40,220
Franchise Fee $35,000$19,900
Royalty Fee 6%2.5%
Advertising Fee 1,000/year-
Year Founded 19832012
Year Franchised 19872017
Term Of Agreement 5 years-
Term Of Agreement 5 years-
Renewal Fee $2.5K-


Business Experience Requirements
 
Keller Williams Realty Franchise
REALean Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
    		• -

    Financing Options
     
    Keller Williams Realty Franchise
    REALean Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/Yes
    Start-up Costs No/No-/Yes
    Equipment No/No-/Yes
    Inventory No/No-/Yes
    Receivables No/No-/Yes
    Payroll No/No-/Yes

    Training & Support
     
    Keller Williams Realty Franchise
    REALean Franchise
    Training Ongoing country-wide Classroom Training: 12 hours
    Support Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations Ongoing Support Purchasing Co-ops Newsletter Meetings/Conventions Grand Opening Security/Safety Procedures Site Selection
    Marketing Regional advertising Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing
    Operations 30% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 3 - 4

    Absentee ownership of franchise is allowed. (85% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Keller Williams Realty Franchise
    REALean Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion YesYes

    Company Overviews

    About Keller Williams Realty

    As two young real estate agents working for what was then the largest real estate company in Austin, Texas, Gary Keller and Joe Williams believed that a company should work for its employees rather than the other way around. So the two men joined forces to found Keller Williams Realty in 1983. Four years later the partners began franchising. With offices throughout the country, Keller Williams encourages agents to recruit others into the company through profit-sharing.

    "Entrepreneur

    #47 in Franchise 500 for 2020.
    #107 in Franchise 500 for 2021.


    About REALean

    ""

    REALean offers franchises to qualified individuals and entities to own and operate a REALean real estate brokerage featuring their innovative commission structures.
    REALean: the next generation real estate brokerage franchise.
    Full service REAL estate with Lean costs to home sellers.
    4% listing fees, 3% if there is not a buyer's agent.