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Below is an in-depth analysis and side-by-side comparison of We're Rolling Pretzel Company vs Waffle Cabin including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $91,000 - $223,000 | $117,700 - $301,100 |
| Franchise Fee | $15,000 | $17,500 |
| Royalty Fee | 5% | 5% of Gross Sales |
| Advertising Fee | 2% | - |
| Year Founded | 1996 | 1998 |
| Year Franchised | 1998 | 2012 |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | $1K | 1,000 |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Security/safety procedures, Field operations/evaluations | - |
| Marketing | Ad slicks, Regional advertising | - |
| Operations |
30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 8
Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Authentic Belgian Sugar waffles on the slopes of ski resorts in the North East. Liege style waffles served with or without chocolate drizzle.