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Below is an in-depth analysis and side-by-side comparison of Atlantic City Sub Shops vs Chicken Salad Chick including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $100,000 - $275,000 | $562,000 - $740,000 |
Franchise Fee | $15,000 | $50,000 |
Royalty Fee | 5% | 5% |
Advertising Fee | - | 2% |
Year Founded | 1986 | 0 |
Year Franchised | 1995 | 0 |
Term Of Agreement | 3 years | 10 years |
Term Of Agreement | 3 years | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | Available at headquarters, Available at franchisee's location | Ten days of training at Corporate Training Facility in Auburn, Alabama for three key franchise employees |
Support | Grand opening, Internet, Field operations/evaluations | *Opening support for ten days at your location, coordinated around the store’s grand opening. *Restaurant opening guide. *Training manuals for franchise staff. *Accounting applications training. *Comprehensive decor package for interior design of restaurant. *Marketing, public relations and promotion plans for use by each franchisee. *Access to our in-house team of trainers, public relations and marketing professionals and business experts. *Periodic visits to each of your locations to provide support and counsel. *Site selection counsel and approval, working together to identify appropriate demographics, traffic patterns, ingress and egress, and more. *Additional real estate site support includes: Architectural drawings of a typical floor plan with a finishing schedule. General data for plumbing and electrical in partnership with equipment vendor. |
Marketing | Ad slicks | - |
Operations |
0% of all franchisees own more than one unit Number of employees needed to run franchised unit: 13 - 15
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | Yes |
International Expansion | No | Yes |
Brett Perlman, Scott Perlman and Santo Formica founded Atlantic City Sub Shops in 1986, opening their first store in Egg Harbor Township, New Jersey, just west of the shoreline destination. From that location, the partners began serving submarine sandwiches for customers who would eat in, take out or order delivery.
The company overnights sandwiches made in the Egg Harbor store to customers who don't have an Atlantic City Sub Shop location near them.