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Below is an in-depth analysis and side-by-side comparison of WSI Internet vs Bloomtools including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $64,450 - $94,550 | $34,999 - And Up |
Franchise Fee | $49,700 - $69,700 | $34,999 |
Royalty Fee | 10% | - |
Advertising Fee | - | - |
Year Founded | 1995 | 2004 |
Year Franchised | 1996 | 2007 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | Classroom Training: 42 hours | Bloomtools HQ provides a comprehensive initial training program for all our franchisees followed by regular workshops, seminars, online training sessions and business coaching that cover the full spectrum, including: * Sales and lead generation * Customer Relationships Management * Industry knowledge and standards * Business management * Products and services |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Online Support Field Operations Proprietary Software Franchisee Intranet Platform | As a Bloomtools franchisee, you are supported by a dedicated team at HQ and several online help resources that can be accessed by you and your clients 24x7. * A Franchisee Support Manager for all your business, sales and marketing needs * Team of support technicians to help you manage your clients * Online toolbox to log and monitor support requirements and communications with HQ * Online knowledgebase of products and strategies |
Marketing | National Media Regional Advertising Social media SEO Website development Email marketing | Bloomtools HQ will conduct national marketing for the brand around Australia. This marketing will include a website, print and online advertising, search engine marketing, events, public relations and promotions. In addition to this, individual franchisees will want to carry out additional marketing and lead generation strategies themselves, such as alliances, seminars and magazine/newspaper editorial in their local areas. Bloomtools provides advertising, public relations and marketing templates for franchisees to use and the HQ marketing team works with all the franchisees on their individual marketing requirements. |
Operations |
Franchise can be run from home. 10% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1 Absentee ownership of franchise is NOT allowed. | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |