Park Inn by Radisson vs TownePlace Suites Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Park Inn by Radisson vs TownePlace Suites including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Park Inn by Radisson Franchise
TownePlace Suites Franchise
Investment $3,692,674 - $20,934,027$9,180,100 - $25,635,600
Franchise Fee $35,000$50,000 - $100,000
Royalty Fee 4.5%-
Advertising Fee 2%-
Year Founded 19861997
Year Franchised 20001997
Term Of Agreement 15 Year-
Term Of Agreement 15 Year-
Renewal Fee --


Business Experience Requirements
 
Park Inn by Radisson Franchise
TownePlace Suites Franchise
Experience --

Financing Options
 
Park Inn by Radisson Franchise
TownePlace Suites Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/No-/-
Start-up Costs No/No-/-
Equipment No/No-/-
Inventory No/No-/-
Receivables No/No-/-
Payroll No/No-/-

Training & Support
 
Park Inn by Radisson Franchise
TownePlace Suites Franchise
Training
  • Pre-Opening assistance includes: consultation services; hotel operations assistance; purchasing programs; standards manuals; training programs
  • Ongoing assistance includes: consultation services; purchasing, training and marketing programs; reservation system access; hotel inspections
  • Revenue optimization tools
  • Look To Book, an innovative, patented reward program for travel agents
  • A dedicated brand sales team
  • Social media expertise and support
  • Strategic alliance with the world's leading business travel management company, CWT
  • A dedicated field operations team
  • Dedicated revenue specialists
-
Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
Operations

Number of employees needed to run franchised unit: 20 - 25

Absentee ownership of franchise is allowed.

-

Expansion Plans
 
Park Inn by Radisson Franchise
TownePlace Suites Franchise
US Expansion Yes-
Canada Expansion Yes-
International Expansion Yes-

Company Overviews

About Park Inn by Radisson

Park Inn® by Radisson is a colorful and dynamic, upper midscale hotel brand aimed at tech savvy, youthful travelers who know what they want from a hotel stay and also seek value for money. Accessible and inclusive, the brand is friendly, positive, vibrant and uncomplicated, providing both business and leisure travelers with the affordable hotel experience they desire. From functional rooms to flexible meeting spaces, the guest experience is designed to be totally reliable and hassle-free. Ideal for conversions and new builds, Park Inn by Radisson is an energetic hotel brand with unexpected touches of iconic contemporary design. The hotels can be found in capital cities and economic hubs-often close to city centers, airports and railway stations. Our initial fees are $350/room, $35,000 minimum

About TownePlace Suites

TownePlace Suites: The Special Features of Our Extended Stay Hotels For your comfort Our extended stay hotel offers suites that are 25% larger than typical hotel rooms Luxury bedding - crisp linens, fluffier pillows, thicker mattresses Separate living and sleeping areas Three spacious floor plans: studio, 1- and 2-bedroom suites Electronic card-key locks Smoke detectors and sprinklers For your convenience Fully equipped kitchen including conventional full-size refrigerator/freezer, stovetop, oven, coffee maker, microwave, eating utensils, and dishwasher Adjoining studio suites available Suites designed for persons with disabilities available Sofa bed in some suites Separate telephone and data lines Iron and ironing board For your routines & relaxation Free high-speed Internet (in many hotels) Remote-controlled TV with premium channels, including HBO Exercise room & outdoor swimming pool

The total investment necessary to begin operation of a newly-constructed prototypical TownePlace Suites by Marriott hotel, excluding the cost of real estate and related costs (building permit, tap, and impact fees), ranges from $9,180,100 to $19,898,300 for an 80 to 110-suite TownePlace Suites by Marriott hotel and from $13,127,900 to $25,635,600 for a 120 to 150-suite TownePlace Suites by Marriott hotel. This includes approximately $150,300 to $217,100 that must be paid to the franchisor or an affiliate.