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Updated RecentlyBruegger's vs The Hummingbird Bakery Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Bruegger's vs The Hummingbird Bakery including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $389,600 - $591,600 | N/A |
| Franchise Fee | $30,000 | N/A |
| Royalty Fee | 5% | - |
| Advertising Fee | - | - |
| Year Founded | 1983 | - |
| Year Franchised | 1993 | - |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | 25% of then-current franchise fee | - |
Business Experience Requirements |
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| Experience | Previous experience in the food retail sector. Full day to day involvement with company operations, with an infrastructure dedicated to the development of the brand. Access to adequate capital, initial minimum cash investment of £1 million. Strong knowledge of market trends, real estate, governmental issues, distribution (including supply chain) and labour in your chosen market. Franchise partner must have the resources and be willing to send multiple managers and several key bakery employees to London for a 3 month training programme. Cultural ‘fit’ with The Hummingbird Bakery. | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
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| Training | - | - |
| Support | Grand opening, Field operations/evaluations | - |
| Marketing | Ad slicks, Regional advertising | - |
| Operations |
Franchisees required to buy multiple units/master licenses; 95% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (66% of current franchisees are owner/operators) | - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | No | Yes |
Company Overviews
About Bruegger's
When Nord Brue and Mike Dressell started Bruegger's in 1983, they actually founded the retail bagel concept. Up until that point, bagels were considered mostly an ethnic food and were not known much outside of New York. At that time, less than one-third of Americans had ever tasted a bagel. From their home base in Burlington, Vermont, Brue and Dressell pioneered a new concept that expanded the traditional bagel bakery into a quick service bakery with premium specialty cream cheeses, custom-made sandwiches, signature soups and exceptional coffee. They worked with a professional bagel baker from New York City for 2 1/2 years to perfect their recipe and baking process. In 2004, Bruegger's welcomed new ownership and expanded beyond bagels into breads, wraps and other lunchtime menu items, and began updating bakeries to reflect the welcoming feel of a New England farmhouse-inspired bakery-cafe that Bruegger's has evolved into. Today, almost 40 years after the first Bruegger's opened in Troy, New York, there are almost 300 Bruegger's locations throughout the U.S., with more on the way.
About The Hummingbird Bakery
The Hummingbird Bakery is the leader in American style baking in the UK. We always bake on site at each branch, daily and throughout the day to ensure our cakes and cupcakes are always fresh, beautiful and decorative. The Hummingbird Bakery does not franchise in the UK. The Hummingbird Bakery is now considering expansion opportunities in selected markets with experienced food retail franchisees. We require access to adequate capital, initial minimum cash investment of £1 million.