Bad Ass Coffee Company vs Espresso To Go Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Bad Ass Coffee Company vs Espresso To Go including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
	Bad Ass Coffee Company Franchise	Espresso To Go Franchise
Investment	$304,500 - $620,000	$130,000 - $500,000
Franchise Fee	$35,000	N/A
Royalty Fee	6%	-
Advertising Fee	2%	-
Year Founded	1991	2003
Year Franchised	1998	2003
Term Of Agreement	5 years	-
Term Of Agreement	5 years	-
Renewal Fee	$2.5K	-
Business Experience Requirements
	Bad Ass Coffee Company Franchise	Espresso To Go Franchise
Experience	-	-
Financing Options
	Bad Ass Coffee Company Franchise	Espresso To Go Franchise
	In-House/3rd Party	In-House/3rd Party
Franchise Fees	No/No	-/-
Start-up Costs	No/Yes	-/-
Equipment	No/Yes	-/-
Inventory	No/Yes	-/-
Receivables	No/No	-/-
Payroll	No/No	-/-
Training & Support
	Bad Ass Coffee Company Franchise	Espresso To Go Franchise
Training	-	-
Support	Newsletter, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives	-
Marketing	Co-op advertising, Ad slicks, Regional advertising	-
Operations	International franchisees required to buy multiple units/master licenses; 50% of all franchisees own more than one unit Number of employees needed to run franchised unit: 10 Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)	-
Expansion Plans
	Bad Ass Coffee Company Franchise	Espresso To Go Franchise
US Expansion	-	-
Canada Expansion	No	-
International Expansion	Yes	-

Company Overviews

About Bad Ass Coffee Company

In 1995, B.J. Bilanzich was so taken by the playfulness of the brand, that upon arrival to Salt Lake City, she and her husband began to open stores in Utah and eventually purchased Bad Ass Coffee of Hawaii and began franchising on the mainland.

Today, Bad Ass Coffee of Hawaii continues to serve premium Hawaiian and other top international coffees with a kick �" but Bad Ass Coffee franchises don’t stop there. We also serve popular blended drinks, teas, food and branded merchandise with exceptional service through 24 stores in the U.S., US Virgin Islands and Japan.

The Bad Ass Coffee Company serves only the finest, American-grown, gourmet, whole bean Kona, and Hawaiian coffee available on the market today. Our Signature Blend marries 10% Hawaiian coffee and coffees from around the world to offer our customers many different flavor profiles. Both our brand and our product are strong sellers with a growing and expanding base of repeat core customers. When you invest in the Bad Ass Coffee Company franchise, you're getting far more than just a store location. We can provide you and your new business with a full range of support services to help you get your business up and running and on the road to success quicker and easier than ever before. From assistance with the primary planning stages and location selection of your store, providing access to excellent marketing information and support, as well as access to our expert interior design and installation teams, to helpful opening day assistance and beyond, we'll be there for you.

About Espresso To Go

Imagine for a moment this was your business - selling great coffee to happy customer’s each day.Your typical day would start around 7.00 am and finish around 1.00 pm Monday to Friday, but the hours you work is up to you.

You would visit around 20 businesses and if you sold 100 cups each day you would make an operating profit of around $75,000, and if you sold 150 cups per day, firstly you would pay no fees of any kind and make an operating profit of around $130,000 per year.

You could work weekends if you wanted to or you could not, it’s up to you.

If you are looking for a great work life balance, excellent income and the freedom of working for yourself, this business is for you.