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Below is an in-depth analysis and side-by-side comparison of HomeStory Doors and More vs Grout Doctor Global Franchise Corp. including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $157,250 - $298,500 | $20,435 - $33,445 |
Franchise Fee | $20,000 - $40,000 | $12,000 - $16,000 |
Royalty Fee | varies | 9%-6% |
Advertising Fee | varies | - |
Year Founded | 2011 | 1994 |
Year Franchised | 2011 | 2001 |
Term Of Agreement | 5 years | 7 years |
Term Of Agreement | 5 years | 7 years |
Renewal Fee | - | $500 |
Business Experience Requirements |
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Experience | Business Experience: · General business experience · Sales skills · Home improvement experience not required | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | On-The-Job Training: 45 hours Classroom Training: 15 hours Additional Training: In Chicago |
Support | Newsletter, Meetings, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising, Regional advertising | Ad Templates Social media SEO Website development |
Operations | 15% of all franchisees own more than one unit Number of employees needed to run franchised unit: 1-4 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | *Franchise can be run from home *15% of all franchisees own more than one unit *Absentee ownership of franchise is allowed. (99% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | No |
International Expansion | No | Yes |
With HomeStory, the Opportunity is Easy to See The first company of its kind in an underserved market niche Proprietary technology creates incredible efficiency and a barrier for competitors Powerful marketing and sales system backed by over 15 years of experience HomeStory transforms and updates homes faster, easier, and more affordably than any other home improvement project. This is accomplished by replacing all of the worn, outdated doors in a home with beautiful designer doors and hardware. HomeStory offers tremendous value, made possible by award-winning technology, a nationwide supplier network, and a marketing system that engages homeowners and creates demand. Learn How HomeStory's Proprietary Technology Unlocks the Door Replacement Market Why Door Replacement? Simply put: A substantial unmet need. Like most items in a home, doors wear out, become outdated and need to be replaced. Yet, few homeowners have been offered an affordable, convenient and mess-free option for updating their doors. As a result, most homes still have their old doors, making this a large, untapped market with little competition. What a Difference! Homeowners repeatedly tell us how surprised and delighted they are with the dramatic improvement our custom doors and hardware make throughout their homes. With HomeStory, you're able to consistently exceed customer expectations, making them invaluable advocates for your service.
After more then a decade of operation, The Grout Doctor is firmly established and is the only company in the industry to be ranked in Entrepreneur Magazine's 2010 TOP 500 FRANCHISES!
Ceramic tile and stone sales continue to increase rapidly, indicating a huge demand for the aftermarket care of the grout, tile and stone. With the most respected and recognized name in the business,
Grout Doctor franchisees are ideally suited to fulfill high consumer demand in this multi-million dollar industry!
Franchisees specialize in residential and commercial grout and tile maintenance. The Grout Doctor offers tile regrouting, grout cleaning and sealing, grout and tile repair, and grout staining, a process in which existing grout is colored rather than replaced.