Microtel Inns & Suites vs Starwood Hotels & Resorts Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Microtel Inns & Suites vs Starwood Hotels & Resorts including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Microtel Inns & Suites Franchise
Starwood Hotels & Resorts Franchise
Investment $5,709,119 - $6,799,356$5,000,000
Franchise Fee $43,000N/A
Royalty Fee 6%-
Advertising Fee 2%-
Year Founded 19871998
Year Franchised 19881998
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee 50% of current franchise fee-


Business Experience Requirements
 
Microtel Inns & Suites Franchise
Starwood Hotels & Resorts Franchise
Experience
  • General business experience
    		• -

    Financing Options
     
    Microtel Inns & Suites Franchise
    Starwood Hotels & Resorts Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/No-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Microtel Inns & Suites Franchise
    Starwood Hotels & Resorts Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
    Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
    Operations 30% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 12 - 20

    Absentee ownership of franchise is allowed.

    		-

    Expansion Plans
     
    Microtel Inns & Suites Franchise
    Starwood Hotels & Resorts Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Microtel Inns & Suites

    BRILLIANTLY SIMPLE

    Microtel by Wyndham® is a fast-growing, all-new construction hotel franchise brand in the Philippines and the U.S. Microtel by Wyndham’s proven track record of successful development, strong operating performance, and sustainable growth in the limited-service segment are what set it apart from the competition. With 300+ properties open and under construction worldwide, Microtel by Wyndham® is well positioned for continued growth.

    At Microtel Inn and Suites by Wyndham, we are really dedicated as per the general inclination of our visitors and ensuring you have the most ideal experience. That is the reason we are pleased to be perceived as an industry pioneer in visitor fulfillment, positioning "Most elevated in Guest Satisfaction Among Economy/Budget Hotel Chains, 14 out of 15 Years" by the J.D. Control 2016 Hotel Guest Satisfaction Study.
    Years of hotel management experience and innovative planning went into the development of the Microtel concept. Simply put, it involves offering the traveling public high quality product and service at value rates while keeping operating and development costs to a minimum. All Microtels are 100% new construction, thus assuring consistent expectation and experience.
    Microtel® by Wyndham is an award-winning chain of more than 340 economy hotels located throughout North America, Mexico and the Philippines. Offering free cable TV and mattresses approved by the American Chiropractic Association, Microtel's MicroSaver rooms start as low as $35 per night and have queen size beds and built-in furniture.

    #302 in Franchise 500 for 2020.

     







    About Starwood Hotels & Resorts

    Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with more than 1,270 properties in some 100 countries and over 180,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences under the renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Tribute Portfolio™, Four Points® by Sheraton, Aloft®, Element®, along with an expanded partnership with Design Hotels™. The Company also boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest (SPG®).