Microtel Inns & Suites vs SureStay Hotel by Best Western Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Microtel Inns & Suites vs SureStay Hotel by Best Western including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Microtel Inns & Suites Franchise
SureStay Hotel by Best Western Franchise
Investment $5,709,119 - $6,799,356$186,225 - $24,338,895
Franchise Fee $43,000N/A
Royalty Fee 6%-
Advertising Fee 2%-
Year Founded 19872016
Year Franchised 19882016
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee 50% of current franchise fee-


Business Experience Requirements

 
Microtel Inns & Suites Franchise
SureStay Hotel by Best Western Franchise
Experience
  • General business experience
  • -

    Financing Options

     
    Microtel Inns & Suites Franchise
    SureStay Hotel by Best Western Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/No-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support

     
    Microtel Inns & Suites Franchise
    SureStay Hotel by Best Western Franchise
    Training --
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
    Marketing Co-op advertising, Ad slicks, National media, Regional advertising-
    Operations 30% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 12 - 20

    Absentee ownership of franchise is allowed.

    -

    Expansion Plans

     
    Microtel Inns & Suites Franchise
    SureStay Hotel by Best Western Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion YesYes

    Company Overviews

    About Microtel Inns & Suites

    BRILLIANTLY SIMPLE

    Microtel by Wyndham® is a fast-growing, all-new construction hotel franchise brand in the Philippines and the U.S. Microtel by Wyndham’s proven track record of successful development, strong operating performance, and sustainable growth in the limited-service segment are what set it apart from the competition. With 300+ properties open and under construction worldwide, Microtel by Wyndham® is well positioned for continued growth.

    At Microtel Inn and Suites by Wyndham, we are really dedicated as per the general inclination of our visitors and ensuring you have the most ideal experience. That is the reason we are pleased to be perceived as an industry pioneer in visitor fulfillment, positioning "Most elevated in Guest Satisfaction Among Economy/Budget Hotel Chains, 14 out of 15 Years" by the J.D. Control 2016 Hotel Guest Satisfaction Study.
    Years of hotel management experience and innovative planning went into the development of the Microtel concept. Simply put, it involves offering the traveling public high quality product and service at value rates while keeping operating and development costs to a minimum. All Microtels are 100% new construction, thus assuring consistent expectation and experience.
    Microtel® by Wyndham is an award-winning chain of more than 340 economy hotels located throughout North America, Mexico and the Philippines. Offering free cable TV and mattresses approved by the American Chiropractic Association, Microtel's MicroSaver rooms start as low as $35 per night and have queen size beds and built-in furniture.

    #302 in Franchise 500 for 2020.

     







    About SureStay Hotel by Best Western

    "SureStay

    SureStay Hotel Group® is a new hotel offering powered by decades of proven success and experience. Find out how you can become a business partner of this new hotel brand that will provide you with proven playbooks to drive business results.
    SureStay Hotel Group offer value-oriented travelers an exceptional experience at an affordable price. Comprised of four distinctive brands,
    SureStay Hotel Group offers traditional and longer stay travelers comfort and value while away from home.

    The total investment necessary to begin operation of a newly constructed 60-room SureStay Hotel by Best Western ranges from $4,618,720 to $6,843,395. This includes $41,495 to $52,495 that must be paid to the franchisor or its affiliate.
    The total investment necessary to begin operation of a 60-room SureStay Hotel by Best Western that has been converted from an existing hotel ranges from $186,225 to $749,395. This includes $42,995 to $53,995 that must be paid to the franchisor or its affiliate.
    The total investment necessary to begin operation of a newly constructed 80-room SureStay Plus Hotel by Best Western ranges from $6,892,220 to $9,260,895. This includes $41,495 to $52,495 that must be paid to the franchisor or its affiliate.
    The total investment necessary to begin operation of a 80-room SureStay Plus Hotel by Best Western that has been converted from an existing hotel ranges from $256,225 to $986,895. This includes $42,995 to $53,995 that must be paid to the franchisor or its affiliate.
    The total investment necessary to begin operation of a newly constructed 100-room SureStay Studio by Best Western ranges from $6,892,220 to $9,291,935. This includes $41,495 to $52,495 that must be paid to the franchisor or its affiliate.
    The total investment necessary to begin operation of a 100-room SureStay Studio by Best Western that has been converted from an existing hotel ranges from $256,225 to $987,935. This includes $42,995 to $53,995 that must be paid to the franchisor or its affiliate.
    The total investment necessary to begin operation of a newly constructed 200-room SureStay Collection by Best Western ranges from $18,550,220 to $24,338,895. This includes $51,495 to $62,495 that must be paid to the franchisor or its affiliate.
    The total investment necessary to begin operation of a 200-room SureStay Collection by Best Western that has been converted from an existing hotel ranges from $911,325 to $2,583,895. This includes $52,995 to $63,995 that must be paid to the franchisor or its affiliate.