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Updated RecentlyMicrotel Inns & Suites vs Aloft hotels Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Microtel Inns & Suites vs Aloft hotels including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $5,709,119 - $6,799,356 | $10,358,360 - $26,620,860 |
| Franchise Fee | $43,000 | $185,050 - $258,650 |
| Royalty Fee | 6% | 5.5% |
| Advertising Fee | 2% | - |
| Year Founded | 1987 | - |
| Year Franchised | 1988 | - |
| Term Of Agreement | 20 years | - |
| Term Of Agreement | 20 years | - |
| Renewal Fee | 50% of current franchise fee | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | - | - |
| Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | - |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
| Operations |
30% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 - 20
Absentee ownership of franchise is allowed. | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | Yes |
Company Overviews
About Microtel Inns & Suites
BRILLIANTLY SIMPLE
Microtel by Wyndham® is a fast-growing, all-new construction hotel franchise brand in the Philippines and the U.S. Microtel by Wyndham’s proven track record of successful development, strong operating performance, and sustainable growth in the limited-service segment are what set it apart from the competition. With 300+ properties open and under construction worldwide, Microtel by Wyndham® is well positioned for continued growth.At Microtel Inn and Suites by Wyndham, we are really dedicated as per the general inclination of our visitors and ensuring you have the most ideal experience. That is the reason we are pleased to be perceived as an industry pioneer in visitor fulfillment, positioning "Most elevated in Guest Satisfaction Among Economy/Budget Hotel Chains, 14 out of 15 Years" by the J.D. Control 2016 Hotel Guest Satisfaction Study.
Years of hotel management experience and innovative planning went into the development of the Microtel concept. Simply put, it involves offering the traveling public high quality product and service at value rates while keeping operating and development costs to a minimum. All Microtels are 100% new construction, thus assuring consistent expectation and experience.Microtel® by Wyndham is an award-winning chain of more than 340 economy hotels located throughout North America, Mexico and the Philippines. Offering free cable TV and mattresses approved by the American Chiropractic Association, Microtel's MicroSaver rooms start as low as $35 per night and have queen size beds and built-in furniture.
#302 in Franchise 500 for 2020.
About Aloft hotels
Aloft Hotels caters to today’s modern traveler who craves jet-setting
style and a vibrant social scene at an affordable price. Urban-inspired
design, accessible technology and innovative programing centering on
music and F&B make Aloft unique to the traditional hotel landscape.
The total investment necessary to begin operation of a newly-constructed
prototypical Aloft Hotel, excluding the cost of real estate and related
costs (building permit, tap, and impact fees), ranges from $10,358,360
to $21,797,660 for an 80 to 110-guestroom Aloft Hotel to $13,906,160 to
$26,620,860 for a 120 to 150-guestroom Aloft Hotel. This includes
approximately $185,050 to $258,650 that must be paid to the franchisor
or an affiliate.