Seekers Coffee House & Cafe vs The Coffee Beanery Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Seekers Coffee House & Cafe vs The Coffee Beanery including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Seekers Coffee House & Cafe Franchise
The Coffee Beanery Franchise
Investment $189,000 - $369,000 $112,500 - $496,100
Franchise Fee $20,000 - $25,000 $15,000
Royalty Fee 5% 4%
Advertising Fee - 2%
Year Founded 2001 1976
Year Franchised 2002 1985
Term Of Agreement 10 years 10-20 years
Term Of Agreement 10 years 10-20 years
Renewal Fee $1K 25% of initial fee


Business Experience Requirements

 
Seekers Coffee House & Cafe Franchise
The Coffee Beanery Franchise
Experience -
  • General business experience
  • Retail experience

  • Financing Options

     
    Seekers Coffee House & Cafe Franchise
    The Coffee Beanery Franchise
      In-House/3rd Party In-House/3rd Party
    Franchise Fees No/No No/No
    Start-up Costs No/No No/No
    Equipment No/No No/Yes
    Inventory No/No No/Yes
    Receivables No/No No/No
    Payroll No/No No/No

    Training & Support

     
    Seekers Coffee House & Cafe Franchise
    The Coffee Beanery Franchise
    Training - -
    Support Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
    Marketing Co-op advertising, Ad slicks Co-op advertising, Ad slicks, National media
    Operations 0% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    International franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 14 - 17

    Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)


    Expansion Plans

     
    Seekers Coffee House & Cafe Franchise
    The Coffee Beanery Franchise
    US Expansion - Yes
    Canada Expansion No No
    International Expansion No Yes

    Start-Up Costs and Fees Mobile

    Investment
    Seekers Coffee House & Cafe Franchise
    $189,000 - $369,000
    The Coffee Beanery Franchise
    $112,500 - $496,100
    Franchise Fee
    Seekers Coffee House & Cafe Franchise
    $20,000 - $25,000
    The Coffee Beanery Franchise
    $15,000
    Royalty Fee
    Seekers Coffee House & Cafe Franchise
    5%
    The Coffee Beanery Franchise
    4%
    Advertising Fee
    Seekers Coffee House & Cafe Franchise
    -
    The Coffee Beanery Franchise
    2%
    Year Founded
    Seekers Coffee House & Cafe Franchise
    2001
    The Coffee Beanery Franchise
    1976
    Year Franchised
    Seekers Coffee House & Cafe Franchise
    2002
    The Coffee Beanery Franchise
    1985
    Term Of Agreement
    Seekers Coffee House & Cafe Franchise
    10 years
    The Coffee Beanery Franchise
    10-20 years
    Renewal Fee
    Seekers Coffee House & Cafe Franchise
    $1K
    The Coffee Beanery Franchise
    25% of initial fee


    Business Experience Requirements

    Experience
    Seekers Coffee House & Cafe Franchise
    -
    The Coffee Beanery Franchise

  • General business experience
  • Retail experience

  • Financing Options

      In-House/3rd Party
    Franchise Fees
    Seekers Coffee House & Cafe Franchise
    No/No
    The Coffee Beanery Franchise
    No/No
    Start-up Costs
    Seekers Coffee House & Cafe Franchise
    No/No
    The Coffee Beanery Franchise
    No/No
    Equipment
    Seekers Coffee House & Cafe Franchise
    No/No
    The Coffee Beanery Franchise
    No/Yes
    Inventory
    Seekers Coffee House & Cafe Franchise
    No/No
    The Coffee Beanery Franchise
    No/Yes
    Receivables
    Seekers Coffee House & Cafe Franchise
    No/No
    The Coffee Beanery Franchise
    No/No
    Payroll
    Seekers Coffee House & Cafe Franchise
    No/No
    The Coffee Beanery Franchise
    No/No

    Training & Support

    Training
    Seekers Coffee House & Cafe Franchise
    -
    The Coffee Beanery Franchise
    -
    Support
    Seekers Coffee House & Cafe Franchise
    Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
    The Coffee Beanery Franchise
    Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
    Marketing
    Seekers Coffee House & Cafe Franchise
    Co-op advertising, Ad slicks
    The Coffee Beanery Franchise
    Co-op advertising, Ad slicks, National media
    Operations
    Seekers Coffee House & Cafe Franchise
    0% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    The Coffee Beanery Franchise
    International franchisees required to buy multiple units/master licenses; 30% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 14 - 17

    Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)


    Expansion Plans

    US Expansion
    Seekers Coffee House & Cafe Franchise
    -
    The Coffee Beanery Franchise
    Yes
    Canada Expansion
    Seekers Coffee House & Cafe Franchise
    No
    The Coffee Beanery Franchise
    No
    International Expansion
    Seekers Coffee House & Cafe Franchise
    No
    The Coffee Beanery Franchise
    Yes

    Company Overviews

    About Seekers Coffee House & Cafe

    NO LONGER FRANCHISING

    About The Coffee Beanery

    With help from her husband, Julius, JoAnne Shaw decided to take a chance. In 1976 she opened The Coffee Beanery, a specialty coffee shop, in Dearborn, Michigan. The company began franchising in 1985. The Coffee Beanery offers streetfront café franchises, as well as locations in malls, airports, office buildings, hospitals and college campuses across the United States. In 1998 the company opened its first international location in Guam and now offers master franchises in China, Korea and the Middle East.

    The total investment necessary to begin operation of a Traditional Store without Food Store Model ranges from $260,000 to $476,100, which includes $25,000 to $31,500 that must be paid to the franchisor or its affiliates.
    The total investment necessary to begin operation of a Traditional Store with Food Store Model ranges from $260,000 to $496,100, which includes $25,000 to $31,500 that must be paid to the franchisor or its affiliates.
    The total investment necessary to begin operation of a Kiosk Store Model ranges from $185,000 to $369,100, which includes $25,000 to $31,500 that must be paid to the franchisor or its affiliates.
    The total investment necessary to begin operation of a Co-Branded Store Model ranges from $140,000 to $339,100, which includes $25,000 to $31,500 that must be paid to the franchisor or its affiliates.
    The total investment necessary to begin operation of a Conversion Store Model ranges from $112,500 to $351,600, which includes $17,500 and $24,000 that must be paid to the franchisor or its affiliates.