Auntie Anne's Hand-Rolled Soft Pretzels vs Cookie Man Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Auntie Anne's Hand-Rolled Soft Pretzels vs Cookie Man including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$98,350 - $445,000 | $250,000 |
Franchise Fee |
$30,000 | N/A |
Royalty Fee |
7% | 0 |
Advertising Fee |
1% | - |
Year Founded |
1988 | 1958 |
Year Franchised |
1989 | 0 |
Term Of Agreement |
5 years | - |
Term Of Agreement |
5 years | - |
Renewal Fee |
- | - |
Business Experience Requirements |
Experience |
General business experience | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/Yes | -/- |
Start-up Costs |
No/Yes | -/- |
Equipment |
No/Yes | -/- |
Inventory |
No/Yes | -/- |
Receivables |
No/Yes | -/- |
Payroll |
No/Yes | -/- |
Training & Support |
Training |
On-The-Job Training: 32 hours
Classroom Training: 40-64 hours
| - |
Support |
Newsletter
Meetings/Conventions
Toll-Free Line
Grand Opening
Online Support
Security/Safety Procedures
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform | - |
Marketing |
Ad Templates
National Media
Social media
SEO
Website development
Email marketing
Loyalty program/app | - |
Operations |
53.9% of all franchisees own more than one unit Number of employees needed to run franchised unit: 9 - 12
Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators)
| - |
Expansion Plans |
US Expansion |
Yes | - |
Canada Expansion |
No | - |
International Expansion |
Yes | Yes |
Company Overviews
About Auntie Anne's Hand-Rolled Soft Pretzels
Anne Beiler had been baking most of her life, but it wasn't until she began managing a concession stand at a farmer's market in Maryland that she thought about starting a business. The stand served pizzas, pretzels, chips and candy, with the pretzels outselling everything else. Beiler stopped selling pizza and began hand-rolling pretzels in front of her customers, making the snack even more popular. Eventually, Beiler bought her own stand, naming it Auntie Anne's, and, soon two of her brothers were operating Auntie Anne's booths of their own. Today, Auntie Anne's locations serve a variety of pretzels, dipping sauces and drinks.
Join us in putting the hand-rolled deliciousness of Auntie Anne’s®
soft pretzels into more people’s hands. We are looking for franchise
owners to extend our reach into street side locations, tourist
locations, colleges, and more. Our guests savor Auntie Anne’s®
pretzels’ unique flavor profile. You’ll value the strong financials,
culture that promotes community involvement, and opportunities afforded
you by our impressive global footprint. The future is looking bright for
our franchise owners. Get in on the goodness now.
As we rise, you shine.
Auntie Anne's®
is looking for people with a passion for business, matched by their
desire to deliver the highest-quality customer service and hospitality.
Candidates should have:Business Experience
(Restaurant Experience Preferred)
$100K+ Liquid Capital
$300K Net Worth
People Skills
Connected to the Community
Stores can be found in shopping centers, airports and train stations across the United States and Worldwide.
The total investment necessary to begin operation of an Auntie Anne's®
franchise ranges from $156,350 to $445,000. This includes $30,000 to
$30,400 that must be paid to the franchisor or their affiliates.
The
total investment necessary to begin operation of a Shop within a
temporary stand in a farmers’ market, a concession trailer, or a food
truck (a “Concession Shop”) is $98,350 to $253,000. This includes
$10,000 to $10,400 that must be paid to the franchisor or their
affiliates.
Veteran Incentives $10,000 off franchise fee
#400 in Franchise 500 for 2020.
About Cookie Man
Why a Cookie Man Franchise?
* The COOKIE MAN retailing concept is a 100% all-Australian business, which was first started in 1958.
* Cookie Man Pty Ltd is a member of the FRANCHISING COUNCIL OF AUSTRALIA.
* COOKIE MAN's unique fresh-bake concept provides aroma and animation at point-of-sale and thus consumer appeal in a world where freshness of product is ever more important.
* The unique COOKIE MAN ovens are designed and manufactured in Australia, exclusively for Cookie Man Pty Ltd.
The COOKIE MAN ovens are simple to operate and full training is provided.
What can I expect from Cookie Man?
* Cookie Man provides a comprehensive franchise support system. Part of this system includes on-site training as well as provision of a detailed Operations, Training and HACCP Manual. These manuals mirror the training program we have structured, and covers most aspects of day-to-day business operation including selling skills, merchandising techniques, quality standards, product knowledge etc.
* Ongoing marketing and technical support are provided.
* Being part of a franchise chain which is now successful in other countries.
What makes Cookie Man different from other similar franchises?
* No ongoing royalties. All products with the exception of cold drinks and milk are sourced from the centralised Cookie Man warehouse and products are generally exclusive to the Cookie Man outlets.
* Most existing and all new Cookie Man outlets serve espresso coffee and cold drinks. Our preference is to also incorporate tables and chairs for coffee customers to relax and be in a comfortable surrounding.
* National contract & preferred supplier arrangement with Coca cola and National Foods (for Pura Milk and other dairy products)
* We have been around for 50+ years, so history tells a story about survival and the strength of our retail offer.