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Updated RecentlyAuntie Anne's Hand-Rolled Soft Pretzels vs Original Cupcakes Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Auntie Anne's Hand-Rolled Soft Pretzels vs Original Cupcakes including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $98,350 - $445,000 | $267,500 - $381,000 |
| Franchise Fee | $30,000 | $50,000 |
| Royalty Fee | 7% | - |
| Advertising Fee | 1% | - |
| Year Founded | 1988 | - |
| Year Franchised | 1989 | - |
| Term Of Agreement | 5 years | - |
| Term Of Agreement | 5 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 32 hours Classroom Training: 40-64 hours | - |
| Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
| Marketing | Ad Templates National Media Social media SEO Website development Email marketing Loyalty program/app | - |
| Operations |
53.9% of all franchisees own more than one unit Number of employees needed to run franchised unit: 9 - 12 Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators)
| - |
Expansion Plans |
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| US Expansion | Yes | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Auntie Anne's Hand-Rolled Soft Pretzels
Anne Beiler had been baking most of her life, but it wasn't until she began managing a concession stand at a farmer's market in Maryland that she thought about starting a business. The stand served pizzas, pretzels, chips and candy, with the pretzels outselling everything else. Beiler stopped selling pizza and began hand-rolling pretzels in front of her customers, making the snack even more popular. Eventually, Beiler bought her own stand, naming it Auntie Anne's, and, soon two of her brothers were operating Auntie Anne's booths of their own. Today, Auntie Anne's locations serve a variety of pretzels, dipping sauces and drinks.
Join us in putting the hand-rolled deliciousness of Auntie Anne’s®
soft pretzels into more people’s hands. We are looking for franchise
owners to extend our reach into street side locations, tourist
locations, colleges, and more. Our guests savor Auntie Anne’s®
pretzels’ unique flavor profile. You’ll value the strong financials,
culture that promotes community involvement, and opportunities afforded
you by our impressive global footprint. The future is looking bright for
our franchise owners. Get in on the goodness now.
As we rise, you shine.
Auntie Anne's® is looking for people with a passion for business, matched by their desire to deliver the highest-quality customer service and hospitality. Candidates should have:!["Fork]("https://auntieannesfranchising.com/wp-content/uploads/2018/08/icon-forkknife.png"){kind=icon}
Business Experience
(Restaurant Experience Preferred)
(Restaurant Experience Preferred)
!["Money"]("https://auntieannesfranchising.com/wp-content/uploads/2018/08/icon-dollars.png"){kind=icon}
$100K+ Liquid Capital
$300K Net Worth
$300K Net Worth
!["People"]("https://auntieannesfranchising.com/wp-content/uploads/2018/08/icon-people.png"){kind=icon}
People Skills
Connected to the Community
Connected to the Community
!["Hand]("https://auntieannesfranchising.com/wp-content/uploads/2018/08/icon-philanthropy.png"){kind=icon}
Philanthropic Values
Stores can be found in shopping centers, airports and train stations across the United States and Worldwide.
The total investment necessary to begin operation of an Auntie Anne's®
franchise ranges from $156,350 to $445,000. This includes $30,000 to
$30,400 that must be paid to the franchisor or their affiliates.
The
total investment necessary to begin operation of a Shop within a
temporary stand in a farmers’ market, a concession trailer, or a food
truck (a “Concession Shop”) is $98,350 to $253,000. This includes
$10,000 to $10,400 that must be paid to the franchisor or their
affiliates.
Veteran Incentives $10,000 off franchise fee
!["Entrepreneur]("https://d3fg11dgb68kbp.cloudfront.net/assets/photos/franchise-badge-22686037fc120ba1bd59c2c9fd6e0fbf.png"){kind=icon}
About Original Cupcakes
Founded by best friends Heather White and Lori Joyce in 2002, Cupcakes bakes their products from scratch and uses preservative-free, basic ingredients, offering customers fresh batches of yummy goodness daily.
The Cupcakes trademark has been globally recognized as the original cupcakes bakery. It was also the Cupcakes Bakery featured on the hit reality TV Show called, ‘The Cupcake Girls’ on the W Network. The TV Show airs in 90 countries worldwide, including the USA, Asia, and Latin America. The Cupcakes brand stands for fun, nostalgia, and celebration!
Cupcakes has established the following minimum franchisee requirements: -You must have a minimum of 2 years business and/or management experience
-You must be prepared to work full time in your store(s) with eagerness and enthusiasm
-You must be in good health; operating your own business can be physically and mentally demanding
-You must be willing to follow the systems and manuals provided to you by Cupcakes.
In addition, every Franchisee must have, at a minimum, a satisfactory financial rating and the ability to finance the total capital investment, ongoing operating costs and working capital for the store as required.