| ||||
Updated RecentlyIncredibly Edible Delites vs Shirley's Gourmet Popcorn Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Incredibly Edible Delites vs Shirley's Gourmet Popcorn including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
||
| Investment | $100,000 - $150,000 | $160,500 - $442,500 |
| Franchise Fee | $30,000 | $28,000 |
| Royalty Fee | 4.5% | 6% |
| Advertising Fee | - | 1-2% |
| Year Founded | 1985 | 2009 |
| Year Franchised | 1993 | 2013 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | $5K | - |
Business Experience Requirements |
||
| Experience | - | |
Financing Options |
||
| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | -/- |
| Start-up Costs | No/No | -/- |
| Equipment | No/No | -/- |
| Inventory | No/No | -/- |
| Receivables | No/No | -/- |
| Payroll | No/No | -/- |
Training & Support |
||
| Training | The training program includes all facets of shop operations including hands-on instruction in the creation of our designs. During the three-week program, training includes: * FruitFlowers design training * Purchasing * Organization of delivery system * Order taking * Staff development * Management techniques * Bookkeeping procedures * Advertising and marketing * Public relations plan | o Two Full Weeks of pre-opening training at our corporate support center o One Full Week of training at your location. o Training on our proprietary recipes, production methods, and packaging. o A detailed operations manual to help guide your day-to-day operations. |
| Support | As a FruitFlowers® Franchise Partner you get: * Intensive hands-on training at our Philadelphia based facility covering everything from product creation to staff development * Site selection, facility layout and design assistance * Extensive marketing and public relations support, including a customized webstore on FruitFlowers.com® * Our National Franchise Conference held annually in a selected location Best of all, you get the exclusive use in your territory of the most respected name in the business - FruitFlowers! | o Help in locating and setting up your popcorn shop franchise location, whether a kiosk or small storefront. o Local advertising and marketing assistance, including print and online materials, gift cards and customer-loyalty programs, plus social media, email promotions, community networking guidance and more. o Established supplier relationships with approved vendors. o A customized point-of-sale computer system, to guide efficient daily operations and reporting functions. o Ongoing support including remote support, refresher training, and periodic field visits from the corporate team. |
| Marketing | Co-op advertising, Ad slicks, National media, Regional advertising | - |
| Operations |
18% of all franchisees own more than one unit Number of employees needed to run franchised unit: 6 - 8
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | o Stand-alone stores o In-line stores o Kiosks o Multiple revenue streams: retail, fundraisers, corporate gifting, weddings, web o Owner operators preferred o 1 � 2 employees |
Expansion Plans |
||
| US Expansion | Yes | Yes |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Incredibly Edible Delites
FruitFlowers HAS TAKEN OVER Incredibly Edible Delites IS NO LONGER FRANCHISING
Susan Ellman and Ellen Davis began Incredibly Edible Delites Inc. in 1984 out of their own kitchens. What started out as a party idea'a 'floral' bouquet made of fresh-cut fruit'turned into an alternative to sending flowers. Within a year, the partners had moved Incredibly Edible Delites out of their homes; the first franchise location opened in 1993 in Westville, New Jersey.
The floral bouquets make unique centerpieces or gifts, suitable for hospital gifts, birthdays, anniversaries or any gift occasion. All fruits are preservative-free and ready to eat.
About Shirley's Gourmet Popcorn
Shirley's Gourmet Popcorn Company has taken the nostalgia of hot, fresh movie-theatre popcorn and the old-fashioned idea of providing great customer service and given it a modern twist. The result? A fun and appealing gourmet popcorn franchise opportunity. As a hometown company with a solid history, great brand recognition, and high regard in our community, we have always used the highest quality corn and popped it daily in small batches so it's as fresh as possible for every customer. We can show you how it's done! Shirley's Gourmet Popcorn Company is more than a fresh and tasty treat. It can also be the perfect way to say thank-you, convey greetings, or raise money for a worthwhile cause. Discovering the many ways that popcorn can bring happiness to a wide range of customers and even how it can make a positive difference in your local community might just be the most rewarding part of owning your own gourmet popcorn franchise. If you have a taste for a future that's all about making people happy while creating independence for yourself, consider a Shirley's Gourmet Popcorn franchise! Shirley's Gourmet Popcorn Company appeals to all types of customer groups: young and old, families and corporations. With our array of delicious flavors, just about everyone can find something to love about our popcorn. Customers can even assemble their own custom assortments of colors and flavors for fundraising, special events, and gift giving. And with popcorn balls or frosted nuts to add to the mix, the possibilities for pleasing your customers are nearly endless! This also means that as a franchise owner, operating your own flexible and streamlined storefront or kiosk-based retail food franchise, your potential revenue sources are also broad and varied. o Stand-alone stores o In-line stores o Kiosks o Multiple revenue streams: retail, fundraisers, corporate gifting, weddings, web