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Below is an in-depth analysis and side-by-side comparison of Van Houtte vs Waves Coffee House including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $250,000 - $300,000 | $300,000 - $350,000 |
Franchise Fee | $27,500 | $25,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | - | 3% |
Year Founded | 1919 | 2004 |
Year Franchised | 1983 | 2004 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | The Waves training program takes approximately 5 weeks. 3 weeks in our Training Academy, and an extra 2 weeks in-store training in your newly opened location. Waves is committed to offering you excellent training in all areas of your operation so you may operate your location at projected high volume profits. |
Support | Meetings, Grand opening, Field operations/evaluations, Purchasing cooperatives | - |
Marketing | Co-op advertising, Regional advertising | - |
Operations |
5% of all franchisees own more than one unit
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | Once you become familiar with operating a profitable Waves Coffee House it is very possible to open a second or third location. It is quite common in the franchised coffee shop business to own a chain of successful locations. |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Albert-Louis Van Houtte, a French immigrant, set up his first grocery store in Montreal in 1919. Van Houtte stocked the store with specialty products from Europe, including coffee. Each day he would roast small batches of coffee in the back of his shop, and soon Van Houtte had built up a reputation in Montreal for selling quality coffee. In the more than 80 years since its founder began roasting European coffees, A.L. Van Houtte Cafe-Bistro has grown beyond Montreal and has expanded its menu. Today, each cafe-bistro serves a variety of coffee and espresso drinks, as well as teas, soups and sandwiches.
So, you love coffee and have a dream of running your own business - but you don't know how to go about it? Becoming a Waves Coffee franchisee is one of Canada's smartest business opportunities - and probably your best business decision. You can fulfill your dream AND have the support of a reputable team with unrivaled experience and enthusiasm. Hottest Brand in Canada "Waves" is really changing the way to get into business. Why? Because we are passionate about two things: Our coffee and our people. We like to think Waves Coffee brings a different flavour to the immediate neighbourhood and that it stands out above others. Waves is in the business of meeting the needs of the community. We really care about our customers and the experience they have when they make a purchase from us. As a successful business you will need them to come back time and time again, and we can show you how to make sure they do. You will want to operate professionally, effectively and - most important - profitable, and with our help you can do that. We will assist in finding the best location for your new venture. We have the extensive operating experience and marketing knowhow to help get your business off the ground. We provide counsel and advice when you really need it, and give you access to a rapidly growing brand and trademark. Through our brand partners we can help you to benefit from our expanding purchasing power, and give you access to extensive training and support programs. Your success is very important to us and we will give you all the assistance we can to make sure it happens. Remember - we care about our people and our commitment to them is an important part of our - and ultimately your success.