Van Houtte vs Aroma Joe's Coffee Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Van Houtte vs Aroma Joe's Coffee including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Van Houtte Franchise
Aroma Joe's Coffee Franchise
Investment $250,000 - $300,000$25,500 - $602,000
Franchise Fee $27,500$15,000
Royalty Fee 5%8%
Advertising Fee -4.5%
Year Founded 19192000
Year Franchised 19832013
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements

 
Van Houtte Franchise
Aroma Joe's Coffee Franchise
Experience --

Financing Options

 
Van Houtte Franchise
Aroma Joe's Coffee Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees No/No-/Yes
Start-up Costs No/No-/Yes
Equipment No/No-/Yes
Inventory No/No-/Yes
Receivables No/No-/Yes
Payroll No/No-/Yes

Training & Support

 
Van Houtte Franchise
Aroma Joe's Coffee Franchise
Training - On-The-Job Training: 45 hours Classroom Training: 30 hours
Support Meetings, Grand opening, Field operations/evaluations, Purchasing cooperativesPurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Co-op advertising, Regional advertisingCo-op Advertising National Media Regional Advertising Social media Website development Loyalty program/app
Operations 5% of all franchisees own more than one unit

Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

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Expansion Plans

 
Van Houtte Franchise
Aroma Joe's Coffee Franchise
US Expansion --
Canada Expansion No-
International Expansion Yes-

Company Overviews

About Van Houtte

Albert-Louis Van Houtte, a French immigrant, set up his first grocery store in Montreal in 1919. Van Houtte stocked the store with specialty products from Europe, including coffee. Each day he would roast small batches of coffee in the back of his shop, and soon Van Houtte had built up a reputation in Montreal for selling quality coffee. In the more than 80 years since its founder began roasting European coffees, A.L. Van Houtte Cafe-Bistro has grown beyond Montreal and has expanded its menu. Today, each cafe-bistro serves a variety of coffee and espresso drinks, as well as teas, soups and sandwiches.

About Aroma Joe's Coffee

Aroma Joe’s Coffee is now offering franchises in the states of Maine, New Hampshire, Florida, Massachusetts, Pennsylvania and Vermont.  Surrounding areas and additional states will be added in the future. We appreciate your interest in the growth of our brand and look forward to seeing you at one of our sales seminars.

Veteran Incentives  50% off franchise fee