Chester's vs Naked Chicken Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Chester's vs Naked Chicken including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Chester's Franchise
Naked Chicken Franchise
Investment $12,385 - $277,313$233,500 - $624,000
Franchise Fee $3,500$25,000
Royalty Fee -5%
Advertising Fee -2%
Year Founded 19521998
Year Franchised 20041998
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements
 
Chester's Franchise
Naked Chicken Franchise
Experience
  • General business experience
    		• -

    Financing Options
     
    Chester's Franchise
    Naked Chicken Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/Yes
    Equipment No/Yes-/Yes
    Inventory No/No-/Yes
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    Chester's Franchise
    Naked Chicken Franchise
    Training On-The-Job Training: 30 hours Classroom Training: 3 hours Ongoing training as required -
    Support Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Franchisee Intranet Platform-
    Marketing Ad Templates Social mediaCo-op Advertising Ad Templates Regional Advertising
    Operations International franchisees required to buy multiple units/master licenses

    Number of employees needed to run franchised unit: 8

    Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Chester's Franchise
    Naked Chicken Franchise
    US Expansion Yes-
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About Chester's

    Chester’s serves Great Tasting Fresh Fried Chicken that’s cooked to perfection, with a unique taste and style. Our secret is a family recipe and process that’s been successful for over 40 years. Chester’s brings you delicious fried chicken, tempting tenders, sandwiches, wraps, salads, breakfast items and more. And that’s not all we’re known for! Our chicken is complimented by our signature Potato Wedges, Chester’s Original Sauce and delicious biscuits and sides. We offer a great deal of flexibility in the placement of Chester’s including restaurant-in-store (convenience stores, truck stops, supermarkets), co-branded with other national brands, malls and food-courts, and in-line shopping center locations. And there is variety in our menu formats, including take-out only, take-out and dine-in. We can tailor the restaurant to meet your needs and to properly position Chester’s in your market.

    "Entrepreneur

    #180 in Franchise 500 for 2020.
    #112 in Franchise 500 for 2021.


    About Naked Chicken

    Founded in 1981 in the community of Bethpage, New York, (as Pudgie's Famous Chicken), George Sanders developed his secret chicken recipe and skinning process. The concept quickly spread throughout Long Island and by 1989 had become a franchise company. In 2007, Trufoods LLC acquired the Pudgie's brand. After exhaustive research, Trufoods LLC created the most unique, relevant and quality-driven chicken brand in the quick service restaurant industry, Naked Chicken Co. With the introduction of GRILLED and more "portable" skinless chicken products such as tenders, salads and sandwiches, our concept is more viable and appeals to a broader customer base. Trufoods' success is based on our ability to create new opportunities, build customer base through aggressive and effective marketing, reduce costs and improve the overall management of the brand.

    Seeking new franchise units in the Midwest, Northeast, Southeast, Middle East, Mexico


    Veteran Incentives  50% off franchise fee