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Below is an in-depth analysis and side-by-side comparison of Tropical Smoothie Cafe vs Energy Kitchen including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $198,500 - $543,500 | $750,000 - $1,000,000 |
Franchise Fee | $30,000 | $30,000 |
Royalty Fee | 6% | 5% |
Advertising Fee | 3% | - |
Year Founded | 1997 | 1999 |
Year Franchised | 1998 | 2006 |
Term Of Agreement | 15 years | 10 years |
Term Of Agreement | 15 years | 10 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Hands on management preferred, restaurant experience preferred (but not required), ability to follow a business system, financial capabilities, general business acumen, ability to work well in a team environment, and passion!!! | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/- |
Start-up Costs | No/Yes | -/- |
Equipment | No/Yes | -/- |
Inventory | No/Yes | -/- |
Receivables | No/Yes | -/- |
Payroll | No/Yes | -/- |
Training & Support |
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Training | We believe in setting up our franchisees for success. We provide the following training: four-week training program, consisting of two weeks in a nearby Cafe, one week in a classroom setting at our Support Center in Atlanta, Georgia and one week onsite for your Grand Opening. | * Available at headquarters: 6 weeks |
Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app | - |
Operations | Tropical Smoothie Cafe has a very simple business operation since we do not utilize any fryers, grills, hooding systems or serve alcohol in the cafe.
Absentee Ownership Allowed Number of Employees Required to Run: 10 - 20 | * 33% of all franchisees own more than one unit * Number of employees needed to run franchised unit: 10 - 10 * Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
Tropical Smoothie Cafe offers genuine natural product smoothies, wraps, sandwiches, flatbreads, and servings of mixed greens. Our more beneficial decisions are what today's customers request and search out. Maybe that is the reason in 2015, the main half of our franchisees had normal gross offers of $806,920*.
Our main goal is to motivate a more beneficial way of life by serving astounding smoothies and nourishment with a touch of tropical fun. On the off chance that you play to win, contribute well and turn into a Tropical Smoothie Cafe Franchise Owner at this point!
We are dedicated to bringing you great tasting food that's good for you! We use only the highest quality ingredients for meals that are nutritionally-balanced, low fat & packed with protein. Everything is cooked to order, never in advance. Energy Kitchen is a health/body conscious dining venue serving up tasty, low-fat, low carb dishes. The cornerstone of Energy Kitchen™ is its ability to provide the healthiest sandwiches, platters, salads and smoothies in a creative, tasty presentation. Some of our creative innovations include the Turkey Joe Wrap, Bison Cheese steak and BBQ chicken quesadilla. To compliment these meals, we also have a full line of designer smoothies known as the Liquid Lab, which includes the Lean Body Creamsicle and the Protein power punch. All dishes are made to order and are prepared only by grilling, baking, or steaming; the menu excludes beef and focuses on the more healthy substitutes of chicken, turkey, bison and ostrich. The Energy Kitchen provides high energy foods for people on the go - serving breakfast, lunch and dinner.