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Below is an in-depth analysis and side-by-side comparison of Entrepreneur's Source vs Adventures in Advertising including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $92,450 - $100,750 | $35,000 |
Franchise Fee | $55,000 | $30,000 |
Royalty Fee | 25% | 6-8% |
Advertising Fee | $750/mo. | - |
Year Founded | 1984 | 1980 |
Year Franchised | 1997 | 1994 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $5K | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | Yes/No |
Start-up Costs | No/Yes | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | On-The-Job Training: 252 hours Classroom Training: 77 hours Additional Training: Ongoing virtual training, mentor | - |
Support | Newsletter Meetings/Conventions Online Support Field Operations Franchisee Intranet Platform | - |
Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing | - |
Operations |
Franchise can be run from home.
Absentee ownership allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | Yes | No |
International Expansion | Yes | No |
The Entrepreneur's Source, a franchise-consulting firm, was founded by Terry Powell in 1984. The company matches clients to franchise opportunities by conducting interviews, filling out profiles and assessing a client's goals, needs and expectations. The Entrepreneur's Source also educates clients on the basics of franchising and other business options. Clients pay nothing for their consultation; instead, The Entrepreneur's Source earns its income from the franchisors it recommends.
Dan Carlson started Adventures in Advertising in 1982 in Seattle. The company acted as an independent distributor of logo merchandise, but soon moved into the design and consulting side of the promotional products business. Adventures in Advertising franchisees work with organizations and corporations, helping them put together marketing programs involving promotional items such as T-shirts, mouse pads and pens bearing their logos. Franchisees can run the business out of their homes, in an office or as an add-on to another business.