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Below is an in-depth analysis and side-by-side comparison of Rockin' Baja Lobster vs Blue Moon Mexican Cafe including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $240,400 - $1,200,000 | $370,200 - $482,500 |
Franchise Fee | $30,000 | $40,000 |
Royalty Fee | 5% | 5% |
Advertising Fee | - | 2% local+ 1%Nat'l |
Year Founded | 1992 | 1986 |
Year Franchised | 2004 | 2002 |
Term Of Agreement | 10 years | 10 years +5+5 |
Term Of Agreement | 10 years | 10 years +5+5 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | No/No |
Start-up Costs | No/No | No/No |
Equipment | No/No | No/No |
Inventory | No/No | No/No |
Receivables | No/No | No/No |
Payroll | No/No | No/No |
Training & Support |
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Training | - | - |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Phone, email, and periodic on-site visits to your restaurant location. Plus, we regularly update our operations manual with new procedures, recipes, and other information designed to improve operations for all franchisees. |
Marketing | Co-op advertising, National media, Regional advertising | - |
Operations |
International franchisees required to buy multiple units/master licenses; 100%% of all franchisees own more than one unit
Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | - | - |
Canada Expansion | No | - |
International Expansion | Yes | - |
NOW EXPANDING THROUGHOUT THE UNITED STATES! 44 Units in Development Act Now to Reserve Prime Territories Signature "Big Baja Bucket" and famous "Golden Sombrero Bucket" Rockin' Baja has been serving its customers their famous buckets brimming with shrimp and lobster wrapped in warm tortillas since 1983. Their Puerto Nuevo style of cooking where everything is flash fried and dusted with Mexican spices has quickly became a favorite among local residents and tourists alike. Rockin' Baja Support At A Glance: * Real Estate & Site Selection Support * Construction & Design * On-Site Restaurant Opening Support * Local Store Marketing & Promotions * Training & Operations Program * Franchisee Intranet
The Blue Moon Mexican Cafe is a full-service neighborhood Mexican restaurant. Fresh, homemade and creative Mexican and Southwest fare are served in a fun and inviting atmosphere. The business places an emphasis on quality along with a dedication to phenomenal customer service.
Blue Moon Mexican Cafe opened in the Chelsea section of Manhattan in 1987. In 1990, a second Manhattan store was opened on the Upper East Side. Then, in 1995, BMMC moved across the river and opened the first suburban Blue Moon in Bergen County, New Jersey. The business announced the formation of Blue Moon Franchises LLC in May 2007.