Moe's Southwest Grill vs Scooter's Place Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Moe's Southwest Grill vs Scooter's Place including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Moe's Southwest Grill Franchise
Scooter's Place Franchise
Investment $457,400 - $911,500$35,000 - $75,000
Franchise Fee $30,000$12,000
Royalty Fee 5%4%
Advertising Fee 2%1%
Year Founded 20001982
Year Franchised 20011986
Term Of Agreement 20 years10 years +10
Term Of Agreement 20 years10 years +10
Renewal Fee Then-current franchise fee-


Business Experience Requirements

 
Moe's Southwest Grill Franchise
Scooter's Place Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
  • Excellent attention to detail
  • -

    Financing Options

     
    Moe's Southwest Grill Franchise
    Scooter's Place Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support

     
    Moe's Southwest Grill Franchise
    Scooter's Place Franchise
    Training On-The-Job Training 125 hours Classroom Training: 22.6 hours 1. Headquarters 4 Weeks

    2. On-Site 2 Weeks

    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform Central Data Processing

    Field Operation Evaluation

    Field Training

    Franchisee Newsletter

    Regional or National Meetings

    800 Telephone Hotline

    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
    Operations 65% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 15

    Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)

    Average Number of Employees: 2 Full-time, 3 Part-time

    Passive Ownership: Allowed, But Discouraged


    Expansion Plans

     
    Moe's Southwest Grill Franchise
    Scooter's Place Franchise
    US Expansion YesYes
    Canada Expansion NoYes
    International Expansion Yes-

    Company Overviews

    About Moe's Southwest Grill

    In December of 2000 in Atlanta, Ga. a handful of local entrepreneurs created Moe's Southwest Grill in the spirit of not-taking-yourself-too-seriously with menu names like the Homewrecker burrito, Closetalker salad and the Billy Barou nachos as well as a store design that includes abstract artwork with tongue-in-cheek sayings. Maybe it's the personal experience that keeps people coming back for more. Maybe it's the huge selection of customizable Southwest favorites. Or maybe it's the laid-back vibe and signature "Welcome to Moe's" greeting our customers hear each time they walk through the door. Regardless of the reason behind the popularity of the brand, it works - and now, after being purchased by FOCUS Brands, Inc., in August 2007, Moe's has more than 370 locations across the country with plans to grow domestically and internationally. As a testament to the wild popularity of the brand, Moe's was named the #1 fast-casual chain based on change in system-wide sales by QSR magazine and the #2 fast-casual chain under 300 units in 2006. When you join the Moe's franchisee family, you'll be working with passionate, experienced professionals who have extensive brand-building, development and operational experience in all functions of the foodservice industry. We're dedicated to the success of your franchise, and are committed to providing you with world-class support and service based on respect and trust.
    Join Moe's-- owning your own restaurant doesn't have to just be a dream.
    Veteran Incentives  $10,000 off franchise fee

    "Entrepreneur
    #362 in Franchise 500 for 2020.
    #191 in Franchise 500 for 2021
    .


    About Scooter's Place