Moe's Southwest Grill vs Chorizo Fresh Mex Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Moe's Southwest Grill vs Chorizo Fresh Mex including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Moe's Southwest Grill Franchise
Chorizo Fresh Mex Franchise
Investment $457,400 - $911,500$275,000 - $500,000
Franchise Fee $30,000$25,000
Royalty Fee 5%6%
Advertising Fee 2%2%
Year Founded 20002005
Year Franchised 20012009
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee Then-current franchise fee-


Business Experience Requirements

 
Moe's Southwest Grill Franchise
Chorizo Fresh Mex Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
  • Excellent attention to detail
  • -

    Financing Options

     
    Moe's Southwest Grill Franchise
    Chorizo Fresh Mex Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support

     
    Moe's Southwest Grill Franchise
    Chorizo Fresh Mex Franchise
    Training On-The-Job Training 125 hours Classroom Training: 22.6 hours 4 weeks
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform -
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
    Operations 65% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 15

    Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)

    -

    Expansion Plans

     
    Moe's Southwest Grill Franchise
    Chorizo Fresh Mex Franchise
    US Expansion Yes-
    Canada Expansion NoYes
    International Expansion Yes-

    Company Overviews

    About Moe's Southwest Grill

    In December of 2000 in Atlanta, Ga. a handful of local entrepreneurs created Moe's Southwest Grill in the spirit of not-taking-yourself-too-seriously with menu names like the Homewrecker burrito, Closetalker salad and the Billy Barou nachos as well as a store design that includes abstract artwork with tongue-in-cheek sayings. Maybe it's the personal experience that keeps people coming back for more. Maybe it's the huge selection of customizable Southwest favorites. Or maybe it's the laid-back vibe and signature "Welcome to Moe's" greeting our customers hear each time they walk through the door. Regardless of the reason behind the popularity of the brand, it works - and now, after being purchased by FOCUS Brands, Inc., in August 2007, Moe's has more than 370 locations across the country with plans to grow domestically and internationally. As a testament to the wild popularity of the brand, Moe's was named the #1 fast-casual chain based on change in system-wide sales by QSR magazine and the #2 fast-casual chain under 300 units in 2006. When you join the Moe's franchisee family, you'll be working with passionate, experienced professionals who have extensive brand-building, development and operational experience in all functions of the foodservice industry. We're dedicated to the success of your franchise, and are committed to providing you with world-class support and service based on respect and trust.
    Join Moe's-- owning your own restaurant doesn't have to just be a dream.
    Veteran Incentives  $10,000 off franchise fee

    "Entrepreneur
    #362 in Franchise 500 for 2020.
    #191 in Franchise 500 for 2021
    .


    About Chorizo Fresh Mex

    What does fresh mean? Fresh is more than an adjective that describes your veggies, fresh is a philosophy.
    At Chorizo, fresh is a way of life. We learned how to make Mexican food from the source. We spent weeks learning the trade in Mexico at local tacquierias, and realized that it was the fresh ingredients and passion for preparation that separated authentic Mexican tacos and burritos from their north-of-the-border counterparts. We made it our mission to bring to our customers only the freshest food, prepared each and every morning. Four different flavours of mouth-watering salsas, straight-from-the-avocado guacamole, crisp vegetables, and quality meats all combine to create an exemplary food experience. We know that once you try Chorizo you will realize what our customers have known since we wrapped our first burrito in 2005; that fresh is more than just a tagline. Why Partner With Us? We build better burritos! It's what we do at Chorizo Fresh Mex. If you've eaten at Chorizo Fresh Mex, you know what sets us apart from the competition: No Microwaves, No Heat Lamps, and No Freezers.Chorizo Fresh Mex pioneered the quick casual Mexican segment with the introduction of fresh, quality ingredients, with classic Mexican recipes. The food is all prepared fresh in an exhibition style kitchen for guests to view. Our superior taste is built using charbroiled cooking with tender steak, marinated chicken breast, seasoned to perfection. Chorizo, slow cooked favourites like Carnitas (pork) and Barbacoa (beef), fresh produce and signature salsas for unique tastes. It's this high quality menu and fresh attitude that's made Chorizo Fresh Mex a favourite since 2005. Let's be clear. We're not looking for just anyone to become a Chorizo Franchisee. You must have what it takes to be a member of this team. So ask yourself, Do I enjoy people? Do I want to make them happy with great food and great customer service? Do I care about providing quality, fresh food that is prepared to exacting standards? And most important of all, Am I truly passionate about running my own business in an ethical, uncompromising manner? If the answer to all of the above is a resounding YES, you're the type of person we're looking for to expand our presence across Canada. Chorizo has built a loyal following of diners who value our fresh, tasty menu options served in a fun and relaxed environment. With more and more consumers looking for an alternative to everyday fast food, your interest in Chorizo couldn't come at a better time.