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Below is an in-depth analysis and side-by-side comparison of Joey's Mexican Grill vs Costa Vida including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $180,000 - $250,000 | $659,500 - $1,025,000 |
Franchise Fee | $18,000 | $30,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | - | to 2% |
Year Founded | - | 2003 |
Year Franchised | - | 2004 |
Term Of Agreement | - | - |
Term Of Agreement | - | - |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/Yes |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/Yes | -/Yes |
Receivables | No/Yes | -/Yes |
Payroll | No/Yes | -/Yes |
Training & Support |
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Training | - | On-The-Job Training: 250 hours Classroom Training: 20-40 hours |
Support | - | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | - | Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations | - | - |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | No | Yes |
Joey's story begins during his college experience. Joey would visit college buddies south of the border, in Southern California and other parts of the southwest. The foods he ate were delicious and filled with southwest flavors. Joey wanted others to have the same experience so he created Joey's. We think that everyone should have had friends with nicknames like "Four-Eyed Freddie" and "Loose-Lip Paulie" when they were kids. Maybe it's just a kid thing, but we thought they would make ordering from our menu fun. We have a wide variety of items on our menu from traditional Mexican Dishes to California Style Burritos. There is no one more fanatical about fresh food than Joey. You can't have great food if it's not fresh. That's why Joey doesn't own a freezer and prepares everything fresh daily just for you. Joey's chicken and steak are specially marinated giving them wonderful flavor. Every Joey's is designed to make your dining experience fun, fast and easy. The music is just another part of that experience. Nothing special, just tunes we hope you enjoy. The paintings are just a bunch of guys named Joey who just happen to be from around the world.
Want to become a part of one of the most exciting and fun restaurant opportunities in the nation? It's time to grab your surfboard and hunger for success and join the Costa Vida team.
Costa Vida offers to our franchise partners a proven blueprint for amazing food, operational excellence, and an enjoyable customer experience in a vibrant and Baja-inspired environment. Development agreements are available for many territories (excluding Utah, Idaho, Arizona, and Colorado).
Why Costa Vida?
* Recognized as one of the fastest growing restaurants in the nation by RestaurantChains.net; as well as named to Franchise Times Fast 55 list
* Differentiated & valued business offering
* Proactive corporate support
* Exciting & fun!
Our preferred franchise owners are groups that demonstrate a commitment to quality, service, and integrity that protect the system's brand, value, and growth.