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Updated RecentlyJoey's Mexican Grill vs Rusty Taco Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Joey's Mexican Grill vs Rusty Taco including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $180,000 - $250,000 | $529,817 - $796,325 |
| Franchise Fee | $18,000 | $25,000 |
| Royalty Fee | 5% | 6% - 4% |
| Advertising Fee | - | 1%local |
| Year Founded | - | 2010 |
| Year Franchised | - | 2011 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | *Liquid Capital of $450,000 + ($150,000 per restaurant) *Existing banking relationship that works with your current restaurant operation *Financial qualifications may vary due to location *Average Initial Investment is $350,000 |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | - | The franchise partner will be responsible for attending a 4 week training program in Dallas, Texas. The goal is to provide you the knowledge and tools to operate a great Rusty Taco restaurant. |
| Support | - | *Support in areas of great people development, operational excellence, and assisting franchisees with their financial fundamentals *Assist you in building on your operational foundation *All products will be sourced from a local distributor. Rusty Taco will ensure all products meet our quality standards and specifications. |
| Marketing | - | - |
| Operations | - | *Own and operate a minimum of 3 Rusty Taco restaurants |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Joey's Mexican Grill
Joey's story begins during his college experience. Joey would visit college buddies south of the border, in Southern California and other parts of the southwest. The foods he ate were delicious and filled with southwest flavors. Joey wanted others to have the same experience so he created Joey's. We think that everyone should have had friends with nicknames like "Four-Eyed Freddie" and "Loose-Lip Paulie" when they were kids. Maybe it's just a kid thing, but we thought they would make ordering from our menu fun. We have a wide variety of items on our menu from traditional Mexican Dishes to California Style Burritos. There is no one more fanatical about fresh food than Joey. You can't have great food if it's not fresh. That's why Joey doesn't own a freezer and prepares everything fresh daily just for you. Joey's chicken and steak are specially marinated giving them wonderful flavor. Every Joey's is designed to make your dining experience fun, fast and easy. The music is just another part of that experience. Nothing special, just tunes we hope you enjoy. The paintings are just a bunch of guys named Joey who just happen to be from around the world.