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Updated RecentlyWendy's vs The Burger Joint Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Wendy's vs The Burger Joint including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $318,850 - $3,689,350 | $195,800 - $589,800 |
| Franchise Fee | $40,000 | $40,000 |
| Royalty Fee | 4% | 5.5% |
| Advertising Fee | 3.5%Nat'l +0.5% Local | 1%Nat'l + 1%Local |
| Year Founded | - | - |
| Year Franchised | - | - |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | Wendy's is actively pursuing prospective franchisees who: * Are interested in pursuing multi-unit opportunities through the acquisition of existing restaurants or the development of new restaurants * Are multi-unit operators who have extensive restaurant experience (preferably quick service) with proven leadership skills * Are committed to operational excellence, customer service and a strong willingness to learn and practice the Wendy's business model * Demonstrate exceptional managerial and business acumen * Are committed to the advancement and growth of their business * Have access to adequate capital for reinvestment in Wendy’s Image Activation program and new restaurant development. | Restaurant experience is preferred, but we will consider prospects who posses strong leadership and management skills and have a history of successfully operating in a service oriented business. |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | Initial and on-going manager and crew level training programs focus on what is needed to provide Wendy’s “A Cut Above” total customer experience as well as providing management training on various business skills. | You (and any key operations management) will be required to attend and successfully complete our Initial Training program. The Initial Training program may last up to seventeen (17) days, and must be completed prior to your opening each Restaurant. A BGR representative will be on site just prior to your opening, and immediately following your opening, to help support you during this important phase. |
| Support | Franchisees receive on-going direct support from our skilled operators at the field level. We strive for A-level operations at every restaurant and provide the tools, resources and training to achieve superior customer service levels while maintaining restaurant level profit margins. | - |
| Marketing | - | BGR trademark and logo specifications, which are continually modified and expanded based on the impact of each specific marketing and promotional campaign we implement in our local markets. |
| Operations | - | BGR has developed a POS for the operation of the Restaurants and management reporting purposes. The BGR POS interfaces with ADP for time clock purposes and payroll processing. Provided your accounting software can empower you to efficiently and effectively produce financial statements (which will be per our Chart of Accounts), BGR will accept most brand name accounting software systems. |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | No | - |
Company Overviews
About Wendy's
Wendy's is a chain of fast food restaurants based in Dublin, Ohio and owned by the United States corporation Wendy's International, Inc. There are over 6,600 Wendy's restaurants worldwide.
The chain is famous for its chili. Also, it is known for its Frosty dairy desserts, the fact that their burgers are square, its fresh and never frozen ground beef, and its making of all sandwich items to order. Unlike most fast food chains, Wendy's historically did not serve breakfast, except for stores in Puerto Rico. Wendy's tried serving breakfast in the mid-1980s, but the endeavor quickly failed. However, they have reformulated their breakfast menu recently and are now serving breakfast in many locations.
Wendy's was founded by Dave Thomas in 1969 and named after his 8-year old daughter, Melinda, who had the nickname of "Wendy." The corporate headquarters is located in Dublin, Ohio. The first Wendy's restaurant was opened in Columbus, Ohio on November 15, 1969, and grew rapidly to open over 3,000 stores by 1985. However, by the mid-1980s some Wendy's restaurants became underperforming and closed. By 1989, Dave Thomas came out of retirement and started doing commercials for Wendy's and helped rebuild the restaurant until his death.
After international expansion in the 1980s, the chain retrenched in the late 1990s. In 1999 it pulled out of London and Hong Kong (its Hong Kong branch was located on Lockhart Road in Wan Chai).
In 1995, Tim Hortons' popularity had spilled over to American investors; the chain's parent company, The TDL Group ("TDL" stands for the original corporate name "Tim Donut Ltd."), was acquired by Wendy's International, Inc.. As a result, Ron Joyce, Tim Horton's partner and first franchisee, was, for a time, the largest shareholder of Wendy's.
- Minimum net worth of at least $5,000,000 U.S. ($2,000,000 Canada).
- Minimum liquid assets of at least $2,000,000 U.S. ($1,000,000 Canada).
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About The Burger Joint
The Ultimate Burger Experience Meets The Ultimate Fast Casual OpportunityBGR The Burger Joint is a critically acclaimed restaurant that serves award-winning food... We are passionate about good food and good times, and equally passionate about helping our franchise owners reach their personal and professional goals. Our franchise opportunity can provide you with a quality restaurant business lifestyle as part of our growing system. Are you driven, passionate, and motivated? Do you have strong business management and customer service skills? If you think BGR The Burger Joint is a good fit for you, as you look to take your career - and your life - to the next level, then we’d love to talk to you. For experienced entrepreneurs that qualify, we offer single and multiple unit franchise packages. Take the next step! For more information on the BGR The Burger Joint franchise program contact us at 888-830-0801