Ricky's vs Applebee's Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Ricky's vs Applebee's including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Ricky's Franchise
Applebee's Franchise
Investment $800,000 - $950,000$2,009,038 - $8,267,250
Franchise Fee $45,000$35,000
Royalty Fee 4.5%4% initially, 5% possible after
Advertising Fee 3%not less than 4%
Year Founded 19601980
Year Franchised 19782014
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Ricky's Franchise
Applebee's Franchise
Experience -Our Ideal Franchise Partner -Is committed to a long term franchise relationship built on trust and respect -Knows how to build a brand -Understands that accessible pricing and value are core components of casual dining -Has prior hospitality experience or knowledge, particularly in critical areas like supply chain, quality assurance, real estate development, and marketing -Has or will have infrastructure dedicated to the development of our brand -Has material liquidity and net worth, with access to capital -Has a track record of developing multi-unit restaurant systems

Financing Options
 
Ricky's Franchise
Applebee's Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Ricky's Franchise
Applebee's Franchise
Training --
Support --
Marketing --
Operations --

Expansion Plans
 
Ricky's Franchise
Applebee's Franchise
US Expansion -Yes
Canada Expansion YesNo
International Expansion NoYes

Company Overviews

About Ricky's

RICKYS ALL DAY GRILL is a mid-scale restaurant/lounge concept featuring high quality Breakfast Plates, plus an Extensive Lunch and Dinner Menu showcasing ribs, chicken, pastas, steaks, burgers, and home-style favourites. It's dynamic, stylized decor theme makes all age groups comfortable in this 3 day part concept with full bar. Ricky's has a proven track record in providing key site selection, construction, comprehensive training, ongoing operation support and marketing programs.

About Applebee's

Applebee's is the largest casual dining chain in the world with sales of $4.7 billion in 2006. Already the business staple of friendly casual dining, Applebee's is pursuing expansion opportunities, and is looking for individuals/firms with a serious interest in developing our successful brand internationally. For years Applebee's has embraced neighborhood culture, providing high-quality food and drinks in a friendly and informal atmosphere. Compared to the competition, Applebee's consistently delivers food to the consumer faster as well as more affordably. We plan to take this same mantra abroad, creating a warm, inviting dining experience designed around location-specific demographics and customer preference information.

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