Williams Fresh Cafe vs My Coffee Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Williams Fresh Cafe vs My Coffee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
| Investment |
$300,000 - And Up | $103,650 - $466,450 |
| Franchise Fee |
$35,000 | N/A |
| Royalty Fee |
6% | 5% |
| Advertising Fee |
1.5% | - |
| Year Founded |
1993 | 2004 |
| Year Franchised |
1994 | 2007 |
| Term Of Agreement |
- | - |
| Term Of Agreement |
- | - |
| Renewal Fee |
- | - |
Business Experience Requirements |
| Experience |
- | - |
Financing Options |
| |
In-House/3rd Party | In-House/3rd Party |
| Franchise Fees |
-/- | -/- |
| Start-up Costs |
-/- | -/- |
| Equipment |
-/- | -/- |
| Inventory |
-/- | -/- |
| Receivables |
-/- | -/- |
| Payroll |
-/- | -/- |
Training & Support |
| Training |
- | You will attend our Initial Training Program to give you an overview of operations. During the week long program you will again access to our information for Accounting, Store Operations, Advertisements, Coffee, Tea, HR procedures, and more. |
| Support |
- | We will work closely with you from the beginning of your project with Site Selection, Lease Negotiation Assistance, and Construction Assistance. We will even be there for your opening. |
| Marketing |
- | - |
| Operations |
- | - |
Expansion Plans |
| US Expansion |
- | - |
| Canada Expansion |
No | - |
| International Expansion |
No | - |
Company Overviews
About Williams Fresh Cafe
The Williams story begins in 1993, born as Williams Coffee Pub at its first
location in Stratford, Ontario. Quickly making its mark as the home of
quality food and beverages offering healthy choices served in and a
relaxing atmosphere, Williams has grown to become a recognized and
respected brand with over 25 locations across Ontario.
From the early riser looking for a specialty coffee or fresh baked
good, to the business lunch crowd, to dinner and dessert groups, Williams is the ideal meeting place for any occasion. Our unique
approach is our table service style combined with our delicious range of
menu items designed to meet consumer needs at all day parts. That’s
what differentiates us in the fast casual category!
A unique quick service concept, blending the best elements of a contemporary cafe, coffee bar and restaurant, all served in a warm relaxing atmosphere.
Williams is known as a meeting place with quick, modified table service and affordable pricing. In addition to our in-store menu that offers a wide variety of choices, including healthier alternatives, we also offer catering, drive-thru service and take-out service.
About My Coffee
With My Coffee, you have an opportunity to be a part of three of the fastest growing industry today! You will not only be your own boss, but will have a helping hand starting with initial training to on going support. You will be able to benefit from our unique brand that offers organic coffees, organic teas, blended coffee drinks, blended ice cream drinks, real fruit smoothies, toasted-to-go sandwiches and much more.
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