Mary Brown's vs AllStar Wings & Ribs Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Mary Brown's vs AllStar Wings & Ribs including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Mary Brown's Franchise
AllStar Wings & Ribs Franchise
Investment $500,000 - $600,000$772,500 - $1,093,286
Franchise Fee $25,000$45,000
Royalty Fee 5%-
Advertising Fee 4%-
Year Founded 19692003
Year Franchised 19690
Term Of Agreement --
Term Of Agreement --
Renewal Fee --


Business Experience Requirements
 
Mary Brown's Franchise
AllStar Wings & Ribs Franchise
Experience At Mary Brown’s, we’re looking for results-driven individuals with the determination to succeed. Passion and pride in everything you do is essential. Here’s what we’re looking for: * Hands-on ownership is preferred * Food service experience is an asset * Individual or multi-unit operators are welcome * Must have a willingness to learn, innovate and try new ideas * Entrepreneurial spirit – a desire to work with Mary Brown’s to grow your business * Commitment to delivering extraordinary Guest experiences every time * Pride in leading and motivating your team * A genuine love of people and enthusiasm for getting involved in your community

It helps to have specific knowledge of the industry. It is not necessary to be a foodservice professional to successfully operate the business. The "Extraordinary Training" function is specifically designed to educate and train franchisees that do not have significant experience.

Financing Options
 
Mary Brown's Franchise
AllStar Wings & Ribs Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/-
Start-up Costs -/--/-
Equipment -/--/-
Inventory -/--/-
Receivables -/--/-
Payroll -/--/-

Training & Support
 
Mary Brown's Franchise
AllStar Wings & Ribs Franchise
Training Our training team ensures you’re armed with the knowledge you need - from hiring to preparing product and beyond. Highlights include: Best-in-class training at our training centre 3 week comprehensive Training Course teaches you how to produce and serve consistently perfect product - profitably Your training includes seminars, 1-on-1 sessions and classroom style courses on all aspects of our business and related systems. Learn about every aspect of your Mary Brown’s operation: * Food preparation * Office procedures * Basic management * Hiring * Guest focused, service-centric approach

8 weeks at Home Office. Initial Training covers the A to Z of running your restaurant. We supply The AllStar Operation Manuals, Employee Handbooks and Training Manuals. The application of the operating system is thoroughly covered during training. This includes: Staff recruitment and management Supply Chain Management and Inventory Control Food Preparation and Presentation Advertising and Marketing Financial and Business Administration All other topics relevant to running your Franchised Business. Training is ongoing for everyone in the AllStar System and is accomplished at regional meetings, by on-site visits to individual franchises, newsletters and on-going research and development of the System.
Support -

Pre and Post Opening site support as well as on-going support.
Marketing Mary Brown’s marketing is focused on driving sales and growing brand awareness. High impact multi-media marketing programs include radio, television, direct mail coupon programs and in-store materials. There is a strong digital/online presence including a web site, social media, YouTube promotion and e-newsletters. Location-specific programs are built by local field marketing managers to drive traffic and increase sales within a community or for a particular store. New Mary Brown’s stores are supported by grand opening events, public relations efforts and radio/print support to attract huge crowds.-
Operations Our operations team teaches you how to optimize your results - they're with you throughout your opening and beside you as you build your business. Mary Brown’s mirror report system, implemented by our in-field operations directors, provides continuous monitoring of your operational procedures. This digital evaluation system assesses operational processes, service standards, quality control and hygiene and food safety on a store-by-store basis, ensuring brand integrity, consistency and optimal efficiencies.

We prefer owner/operators. We will consider an arrangement in which one shareholder is silent Your partner must be a working shareholder holding a minimum of 10% of the shares.

Expansion Plans
 
Mary Brown's Franchise
AllStar Wings & Ribs Franchise
US Expansion --
Canada Expansion NoYes
International Expansion No-

Company Overviews

About Mary Brown's

A well established chain of restaurants specializing in chicken with a variety of side dishes. The successful Mary Brown's formula employs a simple but unique cooking system to produce an extensive, high-quality chicken menu.

Mary Brown’s Chicken & Taters has a 50-year history of building successful stores. In that time, we’ve perfected our methodologies and systems. And yet, we’re still innovating. Staying ahead of trends. Employing technology to its fullest. When you become part of the Mary Brown’s family, our time-tested franchising system is there to support you every step of the way.

Our real estate specialists choose a location for you that meets your criteria and ours - taking into account demographics, traffic patterns, visibility and much more. Our construction team manages the build of your Mary Brown’s location from start to finish - from store design to subcontracting to signage and beyond. No detail is overlooked.

Our purchasing team ensures the highest quality products are available chain-wide for all Mary Brown’s menu items, reflecting market conditions and industry trends. Our suppliers are carefully selected for optimal quality, competitive pricing and reliable service. All Franchisees must use Mary Brown’s suppliers to ensure consistent product and service across the country - building and strengthening the Mary Brown’s brand.

"Top

#56 in Canada's Top franchises.



About AllStar Wings & Ribs

In 2003 Tom Anastopoulos, the Founder and President of the AllStar Group of Companies, was lamenting over supper one night that there didn't appear to be any really great place for wings. Coincidentally, the dinner Tom was serving was ribs. Everyone loved Tom's ribs! So while the dinner time discussions revolved around wings, it was quickly decided that Tom's excellent ribs should also be a staple of a daring, new business. And so AllStar Wings & Ribs was born! It was an instant success! It soon became evident that the success came as a result of careful planning and meticulous execution of the concept. Tom was sensitive to the fact that customers demand value and value meant quality product, fair price, great service and a convenient location. Product in the restaurant business is of paramount importance. So with AllStar the quality of the product that is served and the uniqueness of the service give AllStar Wings & Ribs Restaurants a distinct advantage over competition. Since its inception AllStar has focused on the quality that made the initial success possible. The combination of 180 flavours of wings to choose from, a "to-die-for" selection of meaty ribs, great service from a highly trained wait staff and an overall fun atmosphere continues to make new locations follow the successes enjoyed by earliest ones. For families, kids, fun-minded singles, adults and seniors looking for fun, cool atmosphere with great food and excellent service, AllStar Wings & Ribs delivers on all fronts. Recognizable by its multi-flagged logo, unique interior colours and multitudes of televisions and sports memorabilia on the walls, AllStar has quickly gained a reputation as an outstanding themed restaurant that delivers GREAT wings & ribs, great value, abundant portions and a memorable dining experience. AllStar Wings & Ribs' attention to detail and uncompromising commitment to quality has created a compelling image with customers in the marketplace - thereby occupying a unique position in the foodservice industry.