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Below is an in-depth analysis and side-by-side comparison of East Side Mario's vs Strings Italian Cafe including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $480,000 - $600,000 | $325,000 |
Franchise Fee | $50,000 | $37,500 |
Royalty Fee | - | 5% |
Advertising Fee | - | 2% |
Year Founded | 1979 | 1987 |
Year Franchised | - | 1989 |
Term Of Agreement | - | 10 years +5 |
Term Of Agreement | - | 10 years +5 |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | -/- | -/- |
Start-up Costs | -/- | -/- |
Equipment | -/- | -/- |
Inventory | -/- | -/- |
Receivables | -/- | -/- |
Payroll | -/- | -/- |
Training & Support |
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Training | - | 1. Gold River, CA 6 Weeks 2. On-Site 3 Weeks |
Support | - | Field Operation Evaluation Field Training Initial Store Opening Inventory Control Franchisee Newsletter Regional or National Meetings |
Marketing | - | - |
Operations | - | Average Number of Employees: 4-6 Full-time, 15 Part-time Passive Ownership: Allowed, But Discouraged |
Expansion Plans |
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US Expansion | - | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
East Side Mario's is Prime Restaurant's largest and most recognizable restaurant concept, offering quality food at affordable prices in a unique and fun atmosphere. East Side Mario's restaurants are positioned to appeal to adults wanting to enjoy good food in an exuberant atmosphere with their family or friends, and to be the “affordable American Italian Eatery where eating and celebration meet.”
Strings Restaurant Group was incorporated in July of 1999 with the mission to offer great Italian food at a very affordable price to our customers. With items ranging from pizzas and pastas to more gourmet items such as Cioppino and Veal Marsala, we are confident that we can provide a fantastic meal for everyone. Our subsidiary, Strings Franchises Inc., is currently accepting applications for some of our strategic locations.